Visitor Marketing PR and Content Manager

This new role of PR and Content Manager is vital to growing awareness of our visitor centres
and consequently our audience and supporter base so that we can achieve our ambitions for the
benefit of wildlife and people.

As a charity and visitor attraction, we seek to engage several audiences, in order to meet our
goals. The ability to see where the visit proposition fits best in this messaging,
understanding our overall strategic approach is key to this role.

About you

We’re looking for someone with confidence to develop and deliver a PR & Content Strategy
specifically focussed on building awareness and the strength of our visit proposition. Previous
experience in a charity is not essential but an ambition to deliver our goals for the benefit
of wetlands and people is.

You will bring:

• Knowledge of best and current practices to our PR & Content activity.
• Experience of building strong relationships with the media as well as a strong and engaged
  following on social media.
• Adept knowledge of working collaboratively across our marketing teams and multi-sites.
• Superb organisational skills, and the clear sight and confidence to make sense of a complex
  picture.

You will join a warm and encouraging team, and a charity that contributes to a more sustainable
future and the enjoyment of many who appreciate wildlife.

About us

The Wildfowl & Wetlands Trust is one of the UK’s leading visitor attraction brands,
operating 10 nature sites across the UK including household names such as Slimbridge, Martin
Mere, and the London Wetland Centre.

A day out at one of our wetland centres is to be enjoyed, but WWT does far more than provide a
day out in nature. We do conservation in communities around the UK and in hotspots around the
world. Our cause is wetlands, and the power that lies where land and water meet – the power to
store carbon, clean water, hold back flood and, most importantly, bring life.

Our wetland centres are the jewels in our crown. We may live in an increasingly digital world
but we never underestimate the power of experience, where we can immerse our visitors in
nature, and also with our work and our cause, by engaging all their senses.

We welcome one million people through our doors each year. For many it’s their first step
towards a deeper love of nature. For others, their visit is part of a lifelong pattern
interwoven with memories of school or friends or family.

Find out more at wwt.org.uk

In return for your hard work and dedication you’ll enjoy a wide range of benefits
including:

• 25 days annual leave plus bank holidays increasing to 30 days after 5 years’ service
• Contributory pension scheme (conditions apply)
• Life assurance
• Free car parking and secure bike storage areas
• Cycle to work scheme

• Free entry to all our centres

Closing date: 12th February 2023

Interview date: First Interviews 21st February 2023  Second Interviews 28th February 2023

WWT is an equal opportunities employer and all applications will be considered solely on merit.