BE290-23 – Marketing Officer

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Marketing and Communications
Location:

Stoke Campus

Salary:  

£32,332 to £37,099
Per Annum Full Time Fixed Term Until 31/07/2024

Release Date:  

Wednesday 14 February 2024

Closing Date:  

Wednesday 28 February 2024

Reference:  

BE290-23

About the role 

This is an exciting time to join Staffordshire University with new funding to launch and promote our growing apprenticeships provision. This role will be instumental in palnning and executing campaigns to attract both new businesses interested in taking on apprentices and the apprentices themselves, using a suite of channels alongside the existing apprenticeship marketing function, working closely with the employer partnerships team. 

Main Responsibilities 

The main responsibilities for our Apprenticeships Marketing Officer will be to drive and develop Marketing campaign plans with the focus on Higher and Degree Apprenticeships utilising all relevant channels with attention to segmentation, targeting and positioning and to develop and deliver marketing and communications campaigns focusing on new inbound leads generation, positioning, brand identity, product/ offer launches across the Employer Partnerships & Apprenticeships portfolio. 

Contact For Informal Discussion

Richard Shepherd (Head of Strategic Marketing)

Who is Staffordshire University? 

Staffordshire University is an award-winning institution with over 100 years’ experience in delivering excellent higher education. Our main Stoke-on-Trent campus is located in the heart of the UK, with Centres of Excellence located in the towns of Stafford and Shrewsbury.

After a highly successful year in 2019, which included entering THE World University rankings for the first time, securing TEF Gold, and climbing in all the league tables, our University has constantly expanded its physical presence through new and industry-leading building developments and facilities. Looking towards our 2030 strategy, we are now transforming specific business processes to improve the student experience and integrate a wider feeling of inclusion and safety for our on-campus community.

To apply for this vacancy, please upload your CV only

Rewards and Benefits

In return for your dedication we have a competitive benefits package available

•    Competitive incremental rates of Pay
•    32 days Annual Leave plus 11 days Bank Holiday and Discretionary days
•    Excellent Pension Scheme
•    Access to continued professional and personal development
•    An opportunity to become part of the wider University community
•    Access to an Employee Assistance Programme
•    Discounted Health & Fitness Facilities on site at the Stoke Campus
•    Discounted Travel by Rail or Bus, with the option of season tickets loans

At Staffordshire University, we believe that every student and staff member needs to be carbon literate if we are to help tackle the climate emergency and achieve our One Planet Pledge of carbon neutrality by 2030, and we are proud of our Bronze Carbon Literacy Award status. As part of our ongoing commitment we particularly encourage applications from candidates who have already completed carbon literacy training, or are prepared to undertake this training as part of their ongoing professional development.

Further details:

Staffordshire University is committed to promoting and enabling a positive culture where staff, students and visitors are confident to be their authentic selves. We focus on inclusion as a way to ensure equality of opportunity for all our people and to demonstrate our commitment to Equality, Diversity and Human Rights.

We promote applications from all sections of the community, regardless of background, belief or identity, recognising the benefits a diverse organisation can bring for the University. 

We particularly encourage applications from Black, Asian and Minority Ethnic (BAME) people, who are currently under-represented in the University workforce.