Chief Advancement Officer (CAO)

Birmingham Green, a person-centered care focus community in
Manassas, Virginia, recently
received a zero-deficiency
rating in its annual survey by the state of Virginia;
we have provided high-quality and affordable care for
90-plus years.  

 For a view into our world, please visit our website
at www.birminghamgreen.org

Lead our dedicated team and make a difference in
the lives of seniors. We aim to create a home-like environment that
prioritizes the overall well-being of our residents, not just their
physical health. As the Chief Advancement Officer,
you will plan and lead revenue, marketing, and partnership
efforts. As a member of senior management, you contribute to
developing the organization’s plans, strategies, and
goals. The Chief Advancement Officer (CAO) oversees, provides
leadership for, and is responsible for achieving success in
fundraising, marketing, and communications initiatives and
activities. 

The CAO leads a multifaceted development and external affairs
operation, including major individual gifts, foundation and
government grants, corporate sponsorships and grants, events,
annual giving, endowment and planned gifts, direct marketing,
communications, marketing, and public relations.

  If you share our values of Stewardship,
Inclusiveness, and Passion and are strongly committed to serving
seniors, apply today!

Qualification and Skills:  

• College degree with 8-10 years of revenue-generating
  experience.
• Demonstrated experience with and knowledge of the grant-seeking
  process, including grant writing, submission, and reporting.
• Proven track record in fundraising from diverse sources.
• Excellent interpersonal communication skills, energy, and
  enthusiasm with the ability to build long-term relationships and
  represent the organization to external audiences.
• Outstanding verbal and written communication skills, including
  the ability to write and present fundraising materials to a diverse
  set of audiences.

  Leadership Team Responsibilities:  

• Serve on the leadership team and collaborate in setting goals
  and objectives, progressing on performance, coaching, and
  evaluating, which are all ongoing. 
• Work as a member of the Leadership Team to determine Birmingham
  Green’s long-range vision.
• Actively participate in creating, implementing, and progressing
  Birmingham Green’s multi-year and annual plans. 

  Advancement Responsibilities  

• Set the strategic vision for fundraising, donor stewardship,
  and growth.
• Create and nurture long-term relationships with current and new
  funders.
• Participate in top-level fundraising Birmingham Green
  activities, including planning, cultivation, and
  solicitations.
• Ensure that the stewardship plan is followed so donors feel
  engaged and appreciated and that funders are well stewarded.
• Oversee management of prospect lists and monitor and analyze
  forecast pipeline.
• Oversee and maintain the database, ensuring the accuracy and
  timeliness of information (capture and create Birmingham Green
  action items, all major interactions, personal information, and
  relationships).
• Partner with Finance to enhance and maintain gift processing
  policies and procedures and ensure thorough and accurate
  record-keeping.
• Oversee Birmingham Green branding and messaging.
• Create and implement an omni-channel digital marketing
  strategy.
• Develop a pipeline of speaking opportunities locally and
  nationally to raise Birmingham Green’s profile and its innovative
  approach.
• Oversee the creation of all written fundraising materials,
  including grant proposals, reports, appeal letters, marketing
  materials, event invitations, etc.
• Generate positive press coverage.
• Ensure appropriate measures are taken within marketing and
  communications to protect client privacy and staff safety.
• Community engagement event strategy and execution.
• Oversee crisis communications and response.
• Establish strong relationships with Board members and engage
  with them, as appropriate, to support the Advancement
  strategy.
• Develop revenue reports for the Board and make presentations at
  Board meetings.

Essential Functions:  

• Supervises department personnel; assigns duties and evaluates staff performance.
• Writes, reviews, and updates policies and procedures. Prepares
  and submits administrative reports.

• Completes questionnaires and government agency reports and
  provides information as requested by the CEO.

• Requisitions supplies and equipment and participates in fiscal planning.

• Maintains strict ethical professional behavior and maintains
  confidentiality. 
• Exercises good judgment and tact at Birmingham Green when
  dealing with staff applicants and others. 
• Represents the facility and its policies to applicants and
  employees positively.

• Maintains professional growth through attendance in
  in-services, seminars, and certifications.

 Please note that while we strongly believe in equal
opportunities, this position necessitates specific physical
requirements, including lifting up to 20 pounds unassisted,
sitting, standing, walking, climbing stairs, reaching, turning,
bending, stooping, crouching, and kneeling, balancing and
maintaining body equilibrium to prevent falling, reaching over the
head, pushing/pulling, grasping with both hands and fine
manipulation.   Supervisory Responsibilities:

• Marketing and Communication Contractors
• Philanthropy Services & Grant Management (TBD)

 
What’s in It for You — Employee
Benefits

– Medical, dental, & vision insurance to keep you
healthy

– Flexible spending accounts & health savings accounts

– Legal plan & Employee Assistance Program to get support
when you need it most

– Company-paid life insurance to make sure your loved ones are
taken care of

– Voluntary retirement scheme to support your long-term
financial goals

– 10 paid holidays to recharge & celebrate

– Accrue up to 240 PTO hours per year to use for vacation, sick
days, or personal time

– Possibility to cash out accrued PTO hours once per year

– Discounts to save money on everything from gym memberships to
movie nights

– Free meals during your shift to stay fueled &
energized

– Critical illness leave to help you focus on your recovery

– Pet insurance to make sure your companion will receive the
best possible care

– Benefits call center to assist you with any questions or
concerns you may have!

If you are interested in making a difference in the lives of
seniors and joining our team, please send us your application. We
look forward to hearing from you!

Building a diverse team & an inclusive
environment

We are very important to the concepts of acceptance and respect
for all. We actively cultivate a culture where all individuals are
appreciated, celebrated, and treated with respect, no matter their
background or beliefs. This involves convening The Diversity,
Equity, and Inclusion Committee, which organizes monthly events
that promote diversity and inclusivity and ensure our residents and
team members are involved in these initiatives.

How to Apply

If you have been thinking about making a change and want to make
the right change in 2024, then this opportunity is for you. Please
visit our career site at www.birminghamgreen.org

 Be a part of an extraordinary community and an exceptional
team.

Birmingham Green

8605 Centreville Rd.

Manassas, VA 20110

Attn: Alice Decker, HR Director

703-257-6210- Telephone

703-257-0811 – Fax

 We sincerely thank all applicants for their interest in
Birmingham Green.