Communications and Marketing Specialist

Dept Number/Name: 0-4900-000 / USF World

Salary Plan: Staff
Job Code/Title: 3732 / Communications & Mktg. Spec.
Hiring Salary/Salary Range: $34,500 – $43,000
Position Number: 00055647

ORGANIZATIONAL SUMMARY:
USF World is led by a VP and is comprised of units across Tampa, St. Petersburg, and Sarasota devoted to promoting education abroad, international student recruitment and admissions, support services for international students and scholars, the management of international partnerships, international travel risk and safety services, management of Peace Corps programming, tracking and documenting international research collaborations and the global footprint of faculty, students and staff, international alumni development and outreach, and the marketing and communication of USF World programs and initiatives. Comprising a total of over 100 employees & a budget of approximately $10.5 M, clients are USF faculty developing international academic experiences, curriculum, and research collaborations, administrators promoting the global priorities of USF, staff responsible for supporting international activities across campuses, colleges, and other units, current and prospective students coming to USF from other countries, and U.S. students seeking global experiences as well as university partners from abroad. Community partners include local, state, national, and international leaders of government and public and private organizations, including other institutions of higher ed, military, business, and industry.
POSITION SUMMARY:
 

The primary purpose of this position will be to design digital and print marketing and communications materials for the USF World Office of International Admissions. This will include promotional materials for special events, campaigns, flyers, visual aids, presentations, incorporating graphic images, videos, and other creative design elements. This position will update materials previously designed, collect content for collateral materials, develop and upkeep the content for the website. The position may also be asked to collaborate on special projects and assignments as needed. The Marketing and Communications Specialist is highly skilled working in graphic design programs such as Adobe InDesign, Adobe Illustrator, Photoshop to develop creative assets for posting on the website, and in print.
SPECIAL REQUIREMENTS:
Strong verbal and written communication are necessary.

RESPONSIBILITIES:
Utilizes CRMs such as Microsoft Dynamics in conjunction with developing creative layouts, design and text for presentations, flyers, event support materials, brochures, marketing campaigns, and other communications collateral as needed.
Develops content, designs, videos, and campaigns to support international student recruitment to USF.
Coordinates with leadership to execute media strategy and organizational publicity efforts, and implement marketing and advertising strategies by assembling and preparing campaigns, plans, and other deliverables.
Assists in photographing and/or creating video content of internal and external organizational events and initiatives and maintains electronic database of image files.
Coordinates with staff to execute virtual and on campus recruitment events.
Performs other duties as assigned.
POSITION QUALIFICATIONS:
MINIMUM:

This position requires a High School diploma and 5 years of related experience, OR a Bachelor’s degree and 1 year of directly related experience. Appropriate college coursework may substitute at an equivalent rate for the required experience. 

PREFERRED:

Excellent and digital branding skills; Excellent graphic design creation in Adobe Cloud Suite (InDesign, Photoshop, Illustrator, After Effects), Canva, etc. Excellent in Microsoft Office (Teams, Word, PowerPoint, Excel, Dynamics); Experience in website management; Experienced in digital photography, video production and editing; Proficient writing and editing skills; Must have good time management skills and the ability to multi-task and prioritize assignments; Ability to communicate effectively.

Information for Applicants 

This position is subject to a Level 1 criminal background check.

Job Opening Number: 35967

Posting Date:  01/12/2024

Posting End Date: 02/05/2024

How to Claim Veteran’s Preference: 

This position allows eligible veterans and their spouses to claim Veterans’ Preference pursuant to Florida Statute 295.

Applicants claiming preference are responsible for providing required documentation AT THE TIME OF SUBMITTING APPLICATION; such documentation is required for eligibility determination. 

Supporting documentation, in addition to the DD214, may be required based on eligibility criteria.  If you are submitting a DD 214, please ensure the social security number and date of birth is redacted/removed.

For information on obtaining a DD 214 visit http://www.archives.gov/veterans/military-service-records/ or call 1-866-272-6272.

How To Apply 

Click on the Apply Now button.  When applying to an opening you will have the opportunity to upload a cover letter and resume.

Apply online by completing the required information and attaching your cover letter and resume. Please include your experience as it relates to the qualifications stated above.  YOUR COVER LETTER AND RESUME, PLUS ANY OTHER REQUESTED MATERIAL, MUST BE IN ONE ATTACHMENT. Only online applications are accepted for this position.

Click here for additional tutorial information.

To request an accommodation with the application or interview process, please contact Central Human Resources by telephone: 813-974-2970 or email [email protected] .

Equal Employment Opportunity 

USF is an equal opportunity, equal access academic institution that embraces diversity in the workplace.

The University of South Florida does not discriminate on the basis of sex and prohibits sexual harassment. Any person may report sex discrimination, including sexual harassment (whether or not the person reporting is the person alleged to be the victim of conduct that could constitute sex discrimination or sexual harassment), in person, by mail, by telephone, or by electronic mail, using the contact information listed for the Title IX Coordinator. Reports may be made at any time either online or directly to the University’s Title IX Coordinator.

USF’s Equal Opportunity Affirmative Action Statement .

Federal Rights

Applicants have rights under Federal Employment Laws: Family and Medical Leave Act (FMLA) , Equal Employment Opportunity (EEO) and Employee Polygraph Protection Act (EPPA) .

Work Location 

Campus map and location overview: USF – Tampa Campus

About USF 

The University of South Florida is a high-impact global research university dedicated to student success. Over the past 10 years, no other public university in the country has risen faster in U.S. News and World Report’s national university rankings than USF. Serving more than 50,000 students on campuses in Tampa, St. Petersburg and Sarasota-Manatee, USF is designated as a Preeminent State Research University by the Florida Board of Governors, placing it in the most elite category among the state’s 12 public universities. USF is a member of the American Athletic Conference.

Working at USF 

With more than 16,000 employees at USF, the University of South Florida is one of the largest employers in the Tampa Bay region.  At USF you will find opportunities to excel in a rich academic environment that fosters the development and advancement of our employees.  We believe in creating a talented, engaged and driven workforce through on-going development and career opportunities. We also offer a first class benefit package that includes medical, dental and life insurance plans, retirement plan options, tuition program and generous leave programs and more.

To learn more about working at USF please visit: Work Here. Learn Here. Grow Here .

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