Communications Manager

Communications Manager, American Psychoanalytic
Association

Organizational Profile:

Founded in 1911, the American Psychoanalytic Association (APsA)
is the oldest national psychoanalytic organization in the nation.
APsA is a professional organization for psychoanalysts, focusing on
education, research and membership development. In addition to the
national organization, APsA’s membership includes 34 approved
training institutes and 39 affiliate societies throughout the
United States. 

APsA has developed vibrant and innovative programming for the
mental health profession and the general public. The Association
and its more than 3,500 highly trained members gather at biannual
meetings to exchange ideas, present research papers, and discuss
training and membership issues. Many public activities relating to
psychoanalysis are presented by the APsA’s affiliated societies and
by institutes which have the highest level of training for
psychoanalysts.

The American Psychoanalytic Association is an equal opportunity
employer.

Major Responsibilities:

The overall responsibility of the Communications Manager is to
develop and implement communications programs that effectively
describe and promote psychoanalysis, APsA, and its members. 
The Communications Manager is responsible for three major
functional areas/projects: 1) general marketing and communications
for the Association; including social media marketing and content
within the Association’s website; 2) all media relations for the
Association, including press releases and public statements; and 3)
strategizing, developing, and implementing both external and
internal public relations programs and communications (including
creating graphics, managing a podcast, and editing a column) that
enhance the visibility and promote the value of psychoanalysis.

The Communications Manager also serves as the staff liaison to
the association’s Committee on Public Information and assists with
its annual budgets, as well as joining and helping in other
committees as needed. Some travel and public speaking is
required.

Qualification Requirements

• Intellectual curiosity and desire to learn about the field of
  psychoanalysis.
• Expertise with website content management systems, especially
  Wordpress.
• Knowledge of social media sites such as Facebook, X, LinkedIn,
  Instagram, etc, podcasts, blog writing/editing.
• Experience with professional associations and skilled at
  working with individual members, volunteer leaders, and local
  affiliates.
• Accomplished at media placements and relationships with the
  press.
• Creativity and ability to think of new, effective avenues for
  marketing, publicity, and promotion
• Excellent communicator, both written and verbal.
• Ability to manage multiple projects in a fast-paced
  environment
• Strong proof-reading skills and excellent eye for detail.
• Able to develop effective working relationships, strong
  interpersonal skills.
• Must work well both independently and as part of a team.
• Excellent computer skills: knowledge of MS Word, Excel,
  Outlook, as well as design platforms (such as Canva) and
  mass mailing software (Mailchimp, Constant Contact)