Communications Manager

Position:                   
Communications Manager

Location:                   
Remote

Category:                  
Full time, Exempt 

Reports
to:                
VP, Development

Direct Reports:
         Marketing
Communications Specialist

 

About Benetech  

 

Benetech believes that equitable access to education is a human
right. Our technology and services break down systemic barriers and
empower all learners regardless of ability. Around the world, we
partner with local communities to expand inclusive and equitable
education opportunities. To date we have delivered more than 20
million accessible books helping over 1.5 million students,
jobseekers, and adults to read, learn, and pursue their dreams.
People at Benetech believe strongly in the mission, and we work
hard to embody our Truths each
day.

 

Attracting candidates from all
backgrounds  

 

Our Benetech team reflects the diversity of the people we
impact. We hire great people from a wide variety of backgrounds,
including members of historically marginalized or oppressed
communities because it makes our organization stronger. 

 
Research shows that individuals only apply to jobs if they meet all
of the qualifications. We know there are great candidates who might
not check all of the boxes and possess important skills we haven’t
thought of. If that’s you, apply and tell us about yourself!

 

The Opportunity  

 

The Communications Manager drives Benetech’s messaging, tells
our story, and collaborates on strategy, sitting at the center of
our outward-facing messaging and positioning for all Benetech
programs, products and services, initiatives, and new
solutions. Provides a meaningful contribution to the mission and
global impact through thought leadership, brand promotion and
market awareness. Manages the Benetech communications plan and
ensures that company and program goals are being met through the
development and implementation of quality communications.
 

 

Key Responsibilities  

• Lead external communications and public relations programs:
  Develop and execute an annual communications plan, PR and social
  strategies to reach key stakeholders, effectively conveying the
  unique positioning of Benetech to drive brand awareness, thought
  leadership and a positive reputation around longevity and
  relevance.
• Develop/execute a media strategy that cultivates press
  contacts, driving earned, owned, and shared media coverage across
  local, national, and international spotlights to support Benetech’s
  key objectives; Outreach includes the drafting of press releases,
  pitches, banners, brochures, reports and other forms of external
  communications for initiatives, achievements, partnerships.
• Develop both proactive and reactive reputation management
  program, including brand style guide, key audience messaging,
  impact report and crisis communications process, to help respond to
  or pre-empt any reputational issues.
• Oversee external communications channels including social media
  and website ensuring consistent voice and tone across key
  communications and assets such as communications style guide,
  templates and updates of Goldstar, Benevity, 990 filing language,
  newsletters, social media and impact reports.
• Owner of the Benetech brand and primary storyteller: Identify
  communications platforms to deliver clear, high-quality, persuasive
  content that ensures Benetech’s image mirrors a culture of
  diversity and inclusivity and resonates with diverse audiences to
  elicit increased engagement, awareness, strategic partnerships and
  donations.
• Collaborate with the Development team to develop materials for
  funding campaigns, grant stewardship and proposals, and leadership
  opportunities, including events, corporate partnerships, ambassador
  development, sponsorship opportunities, and drafting materials for
  Benetech’s Board of Directors and Benetech senior leadership team.
  Manage and evolve Benetech’s Advisory Council program to complement
  and round out industry expertise and key impact areas.
• Organize events that attract and steward individual donors,
  philanthropic partners and elevates Benetech’s brand
• Manage CEO platform: Proactively seek, coordinate and script
  CEO amplification, thought leadership opportunities via event
  strategy, awards, interviews, content creation, and speaking
  opportunities for media coverage.
• Supervise Marketing Communications Specialist role and intern
  program.

 

Qualifications and Core Competencies 

 

Required: 

 

• Bachelor’s degreein a related field
• 5 or more years of experience in communications and PR, with at
  least 2 years directly managing communications strategy
• Ability to benchmark, measure and analyze the effectiveness of
  communications efforts with regular reports and analysis
• Current media and public speaking relationships and successful
  relationship management experience
• Well-spoken with tremendous command of the formal written
  word
• Remain current on relevant topics, trending stories, and new
  platforms/technologies and use this information to drive strategy,
  amplify our message, and increase visibility
• Exceptional EQ with superb people skills and ability to exude
  grace under pressure.
• Work collaboratively across functions to coordinate
  multichannel content generation and distribution to amplify and
  ensure consistent messaging and branding
• Familiar with traditional fundraising approaches and able to
  think creatively about ways to support Benetech’s revenue
  goals

 

 

Preferred:

• Fundraising Experience
• Experience/knowledge of best practices in individual giving and
  issue-based campaigns
• Experience in technology and/or social change
  communications
• Self-motivated, confident, and strong work ethic
• Detail-oriented planner

Travel obligations: Travel for this position
may take up to 10%

 

Physical Demands and Working
Environment: 

 

• Standard / Remote office setting; proximity to office equipment
  that includes electronic devices
• Must remain at a workstation for at least 50% of the time; will
  need to use equipment that includes electronic devices
• Perceive and interact with text, media, and people
• Communicate and accurately exchange information with text,
  media, and people