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Kennesaw State University is one of the 50 largest public institutions in the country . With our growing enrollment and global reach, we are enjoying increased prominence among Georgia’s colleges. We offer more than 150 undergraduate, graduate, and doctoral degrees to over 43,000 students. Our entrepreneurial spirit, high-impact research, and Division I athletics also draw students from throughout the region and from 92 countries across the globe. Our university’s vibrant culture, career opportunities, and rich benefits make us an employer of choice. We are searching for talented people to join our mission. Come to KSU and find your passion.
Our Kennesaw campus is located at 1000 Chastain Road NW, Kennesaw, GA 30144.
Develops and build relationships and partnerships (internal and external) to facilitate a broader knowledge and awareness of Community and Professional Education (CPE) at Kennesaw State University. Engages with local community groups, high schools, and employers to introduce and market CPE programs. Collaborates with and serves as the main point of contact with Community Engagement peers across campus for idea sharing and learning. Collaborates with marketing, program teams, and leadership on developing strategies to promote growth and increase revenue.
KEY RESPONSIBILITIES:
1. Responsible for marketing CPE programs with local community groups, high schools, and employers
2. Networks and engages with local organizations identified as bringing value, by making presentations and joining as a member where appropriate and allowable
3. Participates as needed in the development of annual marketing plans, competitive analysis, and planning of marketing events
4. Develops and builds strong relationships with current accounts while pursuing and growing relationships with new accounts
5. Identifies and pursues new business opportunities to expand our client base and drive revenue growth
6. Works with leadership on corporate training proposals
7. Demonstrates the desire to become an expert in the industry to develop and retain better customer relationships
8. Works closely with program teams, marketing, and management on developing strategies to promote growth
9. Conducts presentation meetings with potential clients
10. Generates leads through various channels, including cold calling, networking, and referrals
11. Qualifies leads from marketing campaigns
12. Contacts and presents to potential clients through cold calls, emails and social media
13. Sets up meetings or calls between prospective clients and members of the leadership team
14. Maintains and cultivates a direct line of communication with leadership about progress with target accounts, sales activity, potential opportunities and competitive information
Educational Requirements
Bachelor’s degree in marketing, business or related field or equivalent combination of experience and/or education is required.
Other Required Qualifications
Current, valid and unrestricted driver’s license
Required Experience
Three (3) years related work experience in community engagement, promotion and/or sales
Preferred Educational Qualifications
An advanced degree from an accredited institution of higher education in a related field
Preferred Experience
Previous experience in higher education marketing
Previous experience with adult learners
Experience working with event planning in a higher education or corporate setting
ABILITIES
Stays informed about industry trends, market dynamics and competitive landscape related to CPE’s program categories and leverages this knowledge to identify opportunities for growth and innovation
Able to attend industry events both during and after hours
Able to promote a professional image of KSU in all involvement with internal personnel, customers, suppliers, and competition
Able to effectively articulate the value proposition of both credit and non-credit programs
Able to interact with individuals from diverse levels within an organization to provide consultative expertise
Must be highly motivated and a self-starter
Professional appearance
Aptitude for interpersonal relationship-building
Able to handle multiple tasks or projects at one time meeting assigned deadlines
SKILLS
Excellent interpersonal, initiative, teamwork, problem solving, independent judgment, organization, communication (verbal and written), time management, project management and presentation skills
Excellent networking and relationship-building skills
Strong negotiation and influencing skills
Superb written and oral communication skills
Required to be comfortable driving within assigned territories
Proficient with computer applications and programs associated with the position (i.e., Microsoft Office suite)
Strong attention to detail and follow up skills
Strong customer service skills and phone and e-mail etiquette
Kennesaw State University is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for living, work and study. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, the University prohibits harassment of or discrimination against any person because of race, color, sex (including sexual harassment, pregnancy, and medical conditions related to pregnancy), sexual orientation, gender identity, gender expression, ethnicity or national origin, religion, age, genetic information, disability, or veteran or military status by any member of the KSU Community on campus, in connection with a University program or activity, or in a manner that creates a hostile environment for members of the KSU community.
For additional information or to file a complaint under the provisions of this policy, students, employees, applicants for employment or admission or other third parties should contact the Office of Institutional Equity at English Building, Suite 202, [email protected].
This is not a supervisory position.
This position has financial responsibilities.
This position will be required to drive.
This role is considered a position of trust.
This position requires a purchasing card (P-Card).
This position may travel 50% – 74% of the time
Per the University System of Georgia background check policy, all final candidates will be required to consent to a criminal background investigation. Final candidates may be asked to disclose criminal record history during the initial screening process and prior to a conditional offer of employment. Applicants for positions of trust with screening results which confirm a disqualifying criminal history will be immediately disqualified from employment eligibility.
All applicants are required to include professional references as part of their application process. Some positions may require additional job-based screenings such as motor vehicle report, credit check, pre-employment drug screening and/or verification of academic credentials.
https://www.usg.edu/hr/assets/hr/hrap_manual/HRAP_Background_Investigation_Employment.pdf
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