Digital Communication Specialist

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Description

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Digital supporter engagement is a critical success factor in achieving UNICEF Indonesia’s Communication (Comms) & Fundraising (FR) goals as well as partnerships, advocacy and programmatic goals. For this purpose, UNICEF Jakarta is looking for Digital Communication Specialist who will lead an integrated team of digital communication and fundraising staff.

• Under the direct supervision of Chief Communication, and dotted-line management by the Chief of Private Sector Fundraising and Partnerships, the Digital Communication Specialist is to deliver the following:
• Digital supporter engagement strategy with concrete targets: grow supporter engagement, innovate user experience across diverse audience groups & increase online fundraising performance.
• A segmented digital strategy catering to key audiences including individuals/public, youth, institutional donors, the private sector, press/media, academia, government & implementing partners, etc.
• Leading a high-performing team to continually execute and optimize the strategy across an array of digital platforms, experiences, content & campaigns.
• Ensuring a collaborative relationship with both internal and external stakeholders and partners as relates to ICO’s digital communications and digital fundraising.
• Ensure that digital reach and engagement is an integral part of delivering UNICEF Indonesia’s organizational objectives, including for fundraising, communications, advocacy, and programmatic goals including social and behaviour change.
• Ensure the digital team is constantly being exposed to, considers and incorporates creative and innovative approaches to digital communications and fundraising with ongoing testing and learning.

To qualify as an advocate for every child you will have…

Minimum requirements:

Education:

• Advanced university degree* in Digital Marketing/E-commerce, Business, Marketing or any other relevant subjects.

Work Experience: 

• Minimum 5 years of digital marketing experience; including web/social media, content creation/strategy/management, E-commerce, CRM, media planning, SEO/SEM, data analysis, UX; Budget planning & management experience.

Skills: 

• Stays up-to-date on digital trends; e.g., audience behavior, E-commerce/FR, content, UX, marketing technologies, social listening, AI.
• Mix of private/public/nonprofit sector, agency/client-side experience & international settings is ideal.
• Excellent data manipulation & analysis skills, with a perpetually iterative test-&-optimize mindset.
• A visionary collaborator with experience leading, managing & motivating her/his own team.

Language Requirements:

• Excellent communication and writing skills in both Bahasa Indonesia & English.

Source: https://jobs.unicef.org/cw/en-us/job/575709

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