Digital Marketing Specialist

Job title:

Digital Marketing Specialist

Company

Iconic Resourcing

Job description

Digital Marketing Specialist – Pivotal role in an exciting expansionGlasgow (hybrid)£35,000 – £40,000 DOEAre you ready to take your digital marketing career to the next level? This is a unique opportunity to join an ambitious, high-performing marketing agency as they make an exciting expansion into the UK market – launching in Glasgow.This agency is already an established, full-service digital agency providing insight-led digital marketing, communications, branding, creative, UX & website development services, working with an impressive portfolio of clients across industries. They are now recruiting for an experienced Digital Marketing Specialist, reporting to the Head of Digital Marketing, as they build something special in Glasgow. This is a key role in delivering impactful, data-driven campaigns.What’s in it for you?

• The opportunity to be part of a fast-growing agency making a bold move into a new market.
• The chance to work on high-profile client projects, delivering paid media, SEO, and performance marketing strategies.
• A collaborative and dynamic team where your expertise will be valued, and your ideas will shape success.
• A hybrid working model—starting remotely, then transitioning to a hybrid setup as the UK team expands.

What we’re looking for:

• A well-rounded digital marketer who can balance big-picture strategy with hands-on execution.
• An expert in Google Ads, paid social (Meta, TikTok, Pinterest, LinkedIn), and SEO—with a track record of driving results.
• A Google Analytics pro, experienced in GA4, Google Tag Manager, and performance measurement.
• Someone who is both deeply analytical and highly creative, comfortable working with data in the morning and crafting engaging campaigns in the afternoon.
• A collaborative and energetic team player who thrives in a fast-paced environment.

What you’ll be doing:

• Building and optimising paid media campaigns across key platforms.
• Developing SEO strategies to enhance online visibility.
• Analysing performance data and creating insightful reports for clients.
• Proactively identifying improvements and opportunities to maximise campaign success.
• Playing an active role in coaching, mentoring, and shaping the team’s future.

Additional desired experience:

• Experience with conversion rate optimisation (CRO) and website performance improvements.
• Familiarity with CMS platforms like WordPress and a basic understanding of HTML.
• Knowledge of media buying, including traditional or programmatic placements.
• Experience in organic social media strategy, including content planning, audience engagement, and performance tracking across platforms like LinkedIn, Instagram, and TikTok.

This is an unmissable opportunity to be part of something new, exciting, and full of potential. If you’re a digital marketing specialist who thrives in a fast-moving, high-growth environment, we want to hear from you!To apply for this role, please send your CV or contact Becky Taylor at Iconic Resourcing for a confidential chat and further details. At Iconic Resourcing, we understand that not all candidates will meet every single desired qualification or skill for the job positions posted on behalf of our clients. However, if you believe that you can add value to the role despite your experience looking a little different from what we’ve identified, we would be thrilled to learn more about you.Iconic Resourcing are committed to partnering with clients who share our values of inclusivity and diversity. We work with many businesses that recognise the importance of creating a welcoming and respectful workplace for all employees. As an equal opportunities’ employer, we treat all applications fairly and equally. We act as both an employment business and an employment agency and are happy to accommodate any reasonable adjustments required. To view all of our Iconic Jobs across Scotland, please visit our website.

Expected salary

£35000 – 40000 per year

Location

Glasgow

Job date

Wed, 12 Mar 2025 08:00:26 GMT

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