Description
Do you want to build a career that is truly worthwhile? Working at the World Bank Group provides a unique opportunity for you to help our clients solve their greatest development challenges. The World Bank Group is one of the largest sources of funding and knowledge for developing countries; a unique global partnership of five institutions dedicated to ending extreme poverty, increasing shared prosperity and promoting sustainable development. With 189 member countries and more than 120 offices worldwide, we work with public and private sector partners, investing in groundbreaking projects and using data, research, and technology to develop solutions to the most urgent global challenges. For more information, please visit www.worldbank.org.
The Consultative Group to Assist the Poor (CGAP) is a global multi-donor partnership dedicated to advancing financial inclusion for the poor. CGAP plays a unique role as a donor-coordination mechanism for funders working to improve the lives of poor people through the power of financial inclusion, providing a valuable platform for information, dialogue and reflection to advance progress towards a collective vision. Using action-oriented research, CGAP tests, learns and disseminates knowledge intended to help build inclusive and responsible financial systems that move people out of poverty, protect their assets and advance broader global development goals. CGAP leverages its relationships with businesses, governments and the non-profit sector to share insights, mitigate risks and protect customers, and help others bring solutions to scale. CGAP serves as a global advocate for the financial inclusion community by collaborating with strategic institutions that influence policy and market development and providing evidence-based research and practical lessons that guide their work. For more information, please visit https://www.cgap.org/
CGAP is supported by more than 30 partners including bilateral and multilateral development agencies, development finance institutions and private foundations committed to advancing financial access for the poor. CGAP is housed in and administered by the World Bank.
CGAP’s vision is a world where poor people, especially women, are empowered to capture opportunities and build resilience through financial services. CGAP is guided by a five-year strategy and annual workplans. The current five-year strategy, CGAP VI, covers the period July 1, 2018 – June 30, 2023 and is built on a theory of change (ToC) that has identified four collective outcomes:
• Customers have information, incentives, trust, confidence and networks to participate in the financial system.
• Providers offer affordable, responsible, and accessible financial solutions for poor people that are sustainable and at scale.
• An infrastructure that enables ubiquitous, efficient, open and safe markets is in place.
• A policy and regulatory framework for responsible financial inclusion is in place and enforced.
Beyond work with its core partners, CGAP also provides industry-level support to share knowledge and scale impact. This will include improving global learning on impact evidence, supporting CGAP’s members, and focusing on capacity development to scale learning with providers and policymakers.
Implementation of CGAP VI is carried out by the Operational Team through a “portfolio of projects” designed to achieve the high-level collective outcomes articulated in the theory of change.
Job Duties and Responsibilities:
The Consultative Group to Assist the Poor is seeking a dynamic and versatile communications professional to craft stories, develop strategies, and shape research outputs (e.g. reports, blogs, videos, webinars, etc) that position CGAP as a premier think tank in financial inclusion and amplify the impact of CGAP’s research.
Roles and Responsibilities: The position requires a versatile communications professional with substantial social media experience and a strong knowledge of, or interest in, climate change, financial inclusion, and sustainable development issues more broadly. The External Affairs Officer will be responsible for: (1) CGAP’s social media presence and engagement, and (2) developing and implementing communications strategies and advice for CGAP’s new workstream on financial inclusion and climate change. The External Affairs Officer will also bring creativity and insight to packaging and promoting CGAP’s financial inclusion research using a wide range of methods including blogs, publications, videos, social media, e-newsletters, webinars and podcasts. The successful candidate will be a member of CGAP’s communication team and will also work closely with several work streams at CGAP, serving as their communications advisor and supporting them by developing influential communications strategies, knowledge products, and events. They may serve as a lead or project manager on medium-sized projects in their area of expertise or be a key contributor to projects led by others.
Specific responsibilities will include:
• Strategy: Develop and implement communications strategies that increase the impact of CGAP’s research on climate change and financial inclusion. Contribute to the overall positioning of CGAP as a premier think tank in financial inclusion and as a leader in delivering actionable insights on financial inclusion for funders, policy makers, private sector partners and other development actors.
• Knowledge Products: Support CGAP workstreams to deliver high-quality knowledge products on climate change and financial inclusion that provide insight, analysis and practical guidance for a wide range of target audiences who access materials by varied means and in differing formats (blogs, research papers, slide decks, podcasts, video). Provide developmental edits on major papers and work with designers on visuals and infographics.
• Storytelling: identify and craft compelling and interesting stories based on CGAP research – both for practitioners working in the financial inclusion field and for a broader audience of senior leaders in business, government, foundations, and other not-for-profit organizations. Adapt these stories as needed for different channels (whether owned, earned, or shared).
• Writing: Write and edit communications products including social copy, op-eds, blogs, briefing notes, speeches, and other material as needed.
• Social Media: Develop and implement a comprehensive social media strategy for CGAP including working with other communications team members and consultants to identify, create, and publish content; leverage internal and external influencers; increase engagement; raise awareness of CGAP’s financial inclusion research; reinforce CGAP’s reputation as a thought leader on financial inclusion; and track and report on trends and performance.
• E-newsletter: Curate and oversee delivery of CGAP’s fortnightly e-newsletter.
• Collaboration: Work effectively across teams, reflecting core CGAP messaging and weaving a storyline that is compelling and persuasive. Collaborate with a variety of consultants and vendors for digital products. Maintain and help initiate effective professional relationships with key external and/or internal stakeholders (e.g., CGAP partners, the media, academia, think tanks, government agencies, etc.).
• Risk Management: Analyze, identify and mitigate risk within the context of CGAP’s external-facing communication. Help advise CGAP workstreams on trends, news developments, current events, social media trends, or changing/unexpected circumstances that may impact our work; help to determine strategic responses.
• Project Management: Manage the development of multimedia projects, including for videos, data, or complex web products; undertake simple and complex procurement tasks as needed for such projects.
• Supervisory: May provide technical coaching to staff members or guidance and support to junior staff; may oversee project-specific consultants and contractors.
• Events: Help coordinate scheduling, logistics and briefings for communication activities and events (e.g. press conferences, seminars, webinars, online chats, etc.).
Selection Criteria
The successful candidate(s) will demonstrate the following WBG Core Competencies:
Deliver Results
• Proactively addresses clients’ stated and unstated needs
• Adds value by constantly looking for a better way to get more impactful results; sets challenging stretch goals for oneself
• Immerses oneself in client experiences and perspective by asking probing questions to understand unmet needs
• Demonstrates accountability for achieving results that have a development impact and financial, environmental and social sustainability. Identifies and proposes solutions to mitigate and manage risks.
Collaborate Within Teams and Across Boundaries
• Collaborates across boundaries, gives own perspective and willingly receives diverse perspectives
• Appropriately involves others in decision making and communicates with key stakeholders
• Approaches conflicts as common problems to be solved. Actively seeks and considers diverse ideas and approaches displaying a sense of mutuality and respect
• Integrates WBG perspective into work
Lead and Innovate
• Develops innovative solutions
• Contributes new insights to understand situations and develops solutions to resolve complex problems
• Adapts as circumstances require and manages impact of own behavior on others in context of WBG’s values and mission
• Identifies and pursues innovative approaches to resolve issues
Create, Apply, and Share Knowledge
• Applies knowledge across WBG to strengthen solutions for internal and/or external clients
• Leverages department’s expertise and body of knowledge across WBG to strengthen internal and/or external client solutions
• Seeks to learn from more experienced staff to deepen or strengthen their professional knowledge and helps others to learn
• Builds personal and professional networks inside and outside the department unit
Making Smart Decisions
• Interprets a wide range of information and pushes to move forward
• Seeks diversity of information and inputs, researches possible solutions, and generates recommended options
• Identifies and understands risks and proposes recommendations
• Based on risk analysis makes decisions in a timely manner within own area of responsibility, considering the interests and concerns of stakeholders
In addition to meeting the World Bank-wide general criteria for this level positions, it is expected that the selected candidate would meet the following criteria (in order of importance):
• Master’s degree and minimum 5 years of professional experience in a relevant discipline (e.g.: communication, journalism, etc.) or equivalent combination of education and experience.
• Demonstrated experience in climate change communications and knowledge of key trends and related communication issues.
• Demonstrated social media experience including (a) identifying, writing, and producing compelling social media content based on technical research, (b) creating visuals for social media, (c) building relationships with influencers and partners, (d) increasing online engagement with relevant audiences, and (e) and monitoring and reporting on performance, adjusting strategies as appropriate. Demonstrated experience with Hootsuite or similar social media tools.
• Proven experience developing winning communications strategies and contributing to major communications outreach efforts that create sizable impact.
• Excellent writing and editing skills for publications, blogs, online and multi-media are essential.
• Demonstrated ability to support technical teams to develop influential knowledge products (research papers, blogs, slide decks, podcasts, videos, etc), including the provision of editorial guidance and working with designers on visuals and infographics.
• Demonstrated ability to function as a team player in a multicultural environment, and experience working with teams across different time zones and cultures. Ability to bring together internal stakeholders toward a collective outcome.
• Ability to work independently, seeking guidance on complex projects/issues from more senior staff. Capacity to work simultaneously on a variety of issues and tasks, adjusting to priorities and achieving results within agreed objectives and deadlines.
• Knowledge of IT platforms, web and graphic design, email software such as Constant Contact, Microsoft Office (PowerPoint, Excel, Word and Publisher) or comparable graphics software.
World Bank Group Core Competencies
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