Board International
Job title:
Email Marketing Specialist – 9 Month Maternity Cover
Company
Board International
Job description
At Board, we help enterprises plan smarter, drive outcomes and lead transformation with one single Intelligent Planning Platform. Trusted by thousands of leading organizations, over the last 28 years we have designed our Product with enterprise planning agility in mind and the passionate care of our people as our main driver.We strongly believe every colleague brings unique value to our whole. We collaborate openly and effectively to deliver results and celebrate our shared success, thrive on innovation and embrace a growth mindset to aim higher every day.If you’re a forward-thinker looking for the great next step in your career within an innovative and collaborative environment, Board is the right workplace for you!Board is seeking a highly talented, self-motivated, dynamic, and forward-thinking Email Marketing Specialist to join our Marketing team for a short-term 9 month maternity cover.Responsibilities:
- Work directly with the campaign managers to build and manage all email marketing campaigns for the demand generation team
- Ensure that the design and layouts of emails are optimized, user, and mobile-friendly
- Proofread key messaging and manage all email templates
- Monitor and optimize results of campaigns
- Make proactive suggestions on improvements to campaigns and new strategies to optimize performance
- Build reports and analyse results of campaigns
- Manage translations of emails (and landing pages where relevant)
- Work with graphic design department to build templates and landing pages
Requirements:
- Background in marketing with 3 years’ experience in a similar role within a SaaS environment
- Experience working with Marketo – specifically with segmentation
- Exposure to a global environment and familiarity with working with different languages; fluency in German, French, Spanish, or Italian is a plus
- Experience with campaign reporting and optimization within strict deadlines
- Ability to understand the buyer-persona’s needs: within finance, retail, and manufacturing sectors
- Able to come up with creative solutions to optimize open rate and conversation rate
- Strong communication and organisational skills
- Excellent interpersonal skills, a flexible approach and ability to work under pressure
Our commitment to Diversity and Inclusion
Join a company that believes in the added value of diversity, inclusion, and belonging. We foster a working environment in which all people are respected and valued, for all aspects which make them unique. We hire you for who you are, and we want you to bring your true self to work every day!Board International is an equal opportunity employer and is committed to a diverse and inclusive workforce.Your personal data will be stored for as long as it is necessary to process the job applications that you submitted and for the provision of the service that you requested. Your personal data may also be processed for the fulfillment of the obligations provided for by law. Your data will in any case be deleted without unjustified delay once the aforementioned legal obligations have been fulfilled. Your personal data are collected and used by Board International SA and/or its subsidiaries that are located in the EU or outside on the basis of the appropriate safeguards provided by the European Regulation 2016/679. At any time you may request to access, to correct and/or delete your personal data used by Board International SA or by its subsidiaries for recruiting purposes.
Expected salary
Location
London
Job date
Sat, 13 Apr 2024 03:33:52 GMT
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