Head of Marketing - Tenders Global

Head of Marketing

  • Contract
  • London
  • Posted 1 month ago

CH&CO

Job title:

Head of Marketing

Company

CH&CO

Job description

About Vacherin: Vacherin is a leading London-based contract caterer renowned for delivering exceptional food and hospitality services across various corporate settings. With a strong emphasis on creativity, sustainability, and client-centric service, Vacherin has consistently set industry standards since its inception in 2002. Vacherin continues to expand its footprint, delivering innovative dining experiences and maintaining a robust presence in the competitive London market.Position Overview: The Head of Marketing will be responsible for driving Vacherin’s marketing initiatives, focusing on brand evolution, digital engagement, and strategic content creation. This role demands a seasoned marketing professional with a proven track record in the food and beverage sector, particularly within contract catering or hospitality. The ideal candidate will demonstrate strong leadership, strategic thinking, and a creative mindset, capable of managing multiple stakeholders and enhancing the company’s market presence. A keen interest in the latest food and beverage trends across London and beyond is essential.Key Responsibilities:

  • Brand Evolution and Rollout: Lead the ongoing brand development project and rollout of brand assets
  • Social Media Management: Develop and execute social media strategies for LinkedIn and Instagram
  • Website Management: Oversee updates to the company website, ensuring content is current and reflective of the brand
  • Quarterly B2C Marketing Packs: Create content and roll out quarterly B2C marketing packs: Create content and roll out quarterly B2C marketing packs
  • Marketing Calendar Management: Drive and deliver the marketing calendar, working with design, procurement, operations, and food development
  • Quarterly B2B Company Newsletter: Curate a quarterly B2B company newsletter
  • Event Support: Collaborate with the food and operations team to help curate the annual company-wide events programme
  • Design Development of Consumer-Focused Propositions: Support the food team in the development of new food propositions annually
  • Design and Onsite Support: Provide ongoing design support for onsite teams and the internal design department
  • Focus on London Food Scene: Maintain a keen interest in the latest food and beverage trends across London and beyond

Additional Responsibilities:

  • Strategic Marketing Planning
  • Industry Presence and Press Relations
  • Process Improvement and Strategic Insight
  • Contract Mobilisations

Qualifications:

  • Bachelor’s degree in Marketing, Communications, or a related field; Master’s degree preferred.
  • Proven experience in a senior marketing role within the food and beverage, contract catering, or hospitality industry.
  • Strong project management skills with experience managing multiple stakeholders.
  • Exceptional strategic thinking and creative problem-solving abilities.
  • Excellent communication and interpersonal skills.
  • Proficiency in digital marketing tools and platforms.
  • Demonstrated ability to lead and inspire a team.

Personality Traits:

  • Proactive and results-oriented with a passion for innovation.
  • Strong leadership presence with the ability to influence and engage stakeholders at all levels.
  • Creative and forward-thinking, with a keen eye for detail.
  • Adaptable and resilient, capable of thriving in a fast-paced environment.
  • Collaborative and team-focused, with a commitment to fostering positive relationships.

What’s in it for you?Working with Vacherin has its perks! People are at the heart of everything we do, so we’ve developed a range of benefits to keep you happy.

  • Personal Development and Training opportunities
  • Life assurance scheme
  • Pension scheme
  • Holiday allowance
  • Private medical eligibility
  • Eye care
  • A great wellbeing strategy – including access to our Employee Assistance Programme, salary finance

Expected salary

£65000 – 75000 per year

Location

London

Job date

Thu, 02 Jan 2025 02:33:02 GMT

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