International Communication Consultant level II_Burkina Faso

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JOB DESCRIPTION

WFP celebrates and embraces diversity. It is committed to the principle of equal employment opportunity for all its employees and encourages qualified candidates to apply irrespective of race, colour, national origin, ethnic or social background, genetic information, gender, gender identity and/or expression, sexual orientation, religion or belief, HIV status or disability.

ORGANIZATIONAL CONTEXT:

Burkina Faso, a low-income, landlocked country in West Africa, is home to approximately 20.4 million people. Since 2018, the food security situation has significantly worsened due, leading to a sharp rise in forced displacement and exacerbating an already critical situation.

Despite agriculture being the primary livelihood for over 80 percent of Burkina Faso’s population, the country faces a significant food deficit, while 40 percent of the population live below the poverty line. WFP’s work in Burkina Faso focuses on combatting malnutrition and food insecurity, promoting education, enhancing farmers’ resilience, and strengthening national food systems.

In this context, WFP works with a variety of stakeholders, including the authorities, government donors, local and international media, etc, to maintain its position as the partner of choice in a dynamic operational context.

JOB PURPOSE:

The Communications Officer will lead the Burkina Faso Country Office communications team in defining and implementing effective external communications plans. The position will report directly to the Head of External Relations, as well as involve working closely with Country Office management, to develop, plan and implement communications activities which support WFP’s objectives in Burkina Faso.

KEY ACCOUNTABILITIES (not all-inclusive, within delegated authority):

Develop, maintain and update an appropriate work plan for the assigned area, which implements the corporate communications strategy, in order to maintain and enhance the visibility and reputation of WFP, and support fundraising activities, ensuring alignment with WFP strategy.
Plan, manage and evaluate communications campaigns that favourably impact the views of the public, opinion leaders and donors in order to raise WFP’s profile and support fundraising activities.
Prepare communications products that effectively convey the desired message to targeted audience(s).
Maintain and develop a contact list of journalists and media outlets, and manage the regular flow of news/information about WFP’s work to the media, ensuring reputational risks are identified and managed.
Define a social media plan for the assigned area which leverages social media content, platforms, networks and partners to enhance coverage and support of WFP’s activities.
Generate and/or facilitate the production of donor specific visibility content including, text, photos, videos and audio for use across a range of integrated online platforms, in order to support global and country fundraising activities, ensuring consistency with corporate messages.
Track and analyse traditional and online media, to identify trends and/or issues, and propose solutions and ideas to improve the effectiveness of communication strategy and activities.

Manage junior communications officers/team, develop work plans, monitor performance against objectives, and ensure appropriate development to enable high performance.
Coordinate and prepare accurate and timely reporting on communications activities that enables informed decision-making, evaluation of objectives and consistency of information presented to stakeholders.
Build capacity of WFP staff on all aspects of external relations communication, providing advice, guidance and training to ensure consistent, quality communications activities that deliver the desired impact.
Work in close collaboration with counterparts to align activities and ensure a coherent approach to communications within WFP.
Contribute to preparedness actions, providing technical recommendations and guidance and monitoring the management of communications specific risks.
Other as required.

OTHER SPECIFIC JOB REQUIREMENTS (details to be determined by Post Managers):

WFP LEADERSHIP FRAMEWORK: COMMON STANDARDS OF BEHAVIOUR

	Upholds WFP values, principles, and standards	Respects others and values diversity	Stays focused and calm under pressure	Demonstrates humility and a willingness to learn
Leads by Example with Integrity	Demonstrates and encourages others to uphold the WFP values, principles and standards	Values diversity using respectful and inclusive language, and encourages others to do the same	Stays focused and calm when under pressure, encourages others to do the same, and offers guidance and support to manage difficult situations	Demonstrates humility and a willingness to learn and share knowledge, frequently seeking and acting on feedback, and pursuing opportunities to develop
	Delivers results for maximum impact	Delegates appropriately	Adapts readily to change
Drives Results and Delivers on Commitments	Identifies and aligns objectives to the required outcomes, holding self and/or others accountable for the delivery of results for maximum impact	Delegates responsibly and provides appropriate support empowering others to deliver results	Responds readily to change in different contexts and adapts accordingly

Fosters Inclusive and Collaborative	Is inclusive and collaborative Promotes inclusive teamwork and psychological safety by encouraging colleagues to collaborate by sharing ideas and openly raising issues	Gives timely and constructive feedback Supports development for others by giving timely and constructive feedback	Builds and shares new perspectives Seeks out, trusts and listens attentively to diverse views to capture, learn, build and share new perspectives
	Communicates and fulfils WFP’s vision	Embraces curiosity and new ways of doing things	Analyses and evaluates data	Considers the impact of decisions
Applies Strategic Thinking	Communicates and fulfils WFP’s vision and operational outcomes to deliver meaningful solutions	Demonstrates curiosity, designs and implements new ways of doing things when relevant	Gathers data and different perspectives, shares knowledge and uses evidence to inform decision making	Implements decisions, considering the risks and implications of actions for teams, projects and other initiatives
	Builds partnerships	Collaborates to deliver common objectives
Builds and Maintains Sustainable Partnerships	Initiates and builds partnerships by identifying and promoting opportunities for mutual areas of interest and benefit	Collaborates with partners to deliver common objectives by sharing information and co- creating innovative solutions with beneficiaries when appropriate

FUNCTIONAL CAPABILITIES:

Capability Name	Description of the behaviour expected for the proficiency level
Media and Influencer Relationship Management	Demonstrates ability to formulate and maintain strong relationships with key media and influencers. Leads in implementing identified strategy to raise the profile of WFP, build relationships and further organisational aims.
Media and Communication Expertise	Provides guidance to team members in facilitating open and informative verbal and written communication between media and influencers. Directs a team in the preparation of tailored written reports, presentations materials.
Specialised Knowledge in Communications	Uses sound theoretical knowledge of communications concepts to generate or facilitate the generation of effective communication materials across various media. Applies this to define work plans aligned to identified areas of WFP’s communications strategy.

Sociopolitical Contextual Understanding	Demonstrates deep understanding of the multilateral/interagency environment and the dynamics in which WFP operates which influences approach to working, policy development and decision making.
Communication Strategy and Planning	Applies advanced understanding of WFP communications strategy and best practice to effectively develop strategies to engage with media and other significant external stakeholders within area of responsibility. Oversees implementation, providing recommendations for improvement.

DESIRED EXPERIENCES FOR ENTRY INTO THE ROLE:

Has gained experience in specialized communications practices and applies this to all activities.
Has managed small teams of staff with related areas of expertise in the delivery of innovative communications projects
Has provided support in leading projects and input into function policies.

STANDARD MINIMUM ACADEMIC QUALIFICATIONS:

Education:	Advanced University degree in Journalism, International Relations, Public Relations, Communications, or other relevant field, with minimum 5 years of postgraduate related work experience.
Language:	International Professional: Fluency (level C) in English and French language.

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International Communication Consultant level II_Burkina Faso

JOB DESCRIPTION

DESIRED EXPERIENCES FOR ENTRY INTO THE ROLE:

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