Marketing Content Manager

Job title:

Marketing Content Manager

Company

NatWest Group

Job description

Join us as a Marketing Content Manager

  • This is an opportunity to build on your existing marketing experience and advance your career in an exciting, fast paced role
  • You’ll be delivering bank-wide content activity, from creative development and campaign management through to final execution
  • Joining a collaborative and influential team, you can expect lots of variety and great visibility for you and your work

What you’ll do

As a Marketing Content Manager, you’ll be delivering digital content that supports our brand and commercial objectives. We’ll look to you to develop and deliver content across multiple channels, including Facebook, Twitter, Instagram and YouTube as well as outbound communications.

Day to day, you’ll be:

  • Managing the approvals process for campaigns, ensuring all legal and compliance approvals
  • Understanding all brand tracking and media analysis to make sure we consistently improve media efficiency and campaign performance
  • Approving content to ensure it complies with our creative strategy and principles
  • Building strong relationships with our content, media and production agencies to deliver best in class work
  • Liaising with the digital content, performance media, and marketing delivery teams to ensure all campaigns are optimised across all channels
  • Managing the allocated production budget

The skills you’ll need

To join us in this role, you’ll need significant marketing experience as well as relevant content delivery experience in either a client or agency side role. You’ll be creative and results driven, with a track record of thinking outside of the box to create content that is fresh, engaging and speaks to our customers.

You’ll also need:

  • Agency management experience
  • Significant experience of content production techniques
  • An understanding of the critical elements of brand management
  • An understanding of digital strategy and implementation
  • Experience of influencing and stakeholder engagement
  • Budget management experience

Hours 35

Job Posting Closing Date: 19/02/2024

Ways of Working:Remote First

Expected salary

Location

Glasgow

Job date

Sat, 17 Feb 2024 03:18:21 GMT

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