Penguin Books
Job title:
Marketing Manager, Vintage
Company
Penguin Books
Job description
Are you passionate about books and experienced at delivering highly-creative, sales-driving marketing campaigns?We are looking for a Marketing Manager to join the award-winning Vintage marketing team to work on some of our most exciting books and authors.About VintageAt Vintage, we are dedicated to bold publishing.Our books encourage all sorts of readers all over the world to think differently in big and small ways. We make a book the best of its kind, with publishing expertise and world-class design. Our heritage gives us confidence to find the next big thing, knowing the most exceptional is yet to come.Making books is a team effort, and whether that’s a team of two or 82, we share every triumph. We pour care into our craft, our authors and each other – because there’s no limit to a good book.The role and the candidateThis role will create awareness of and engagement for Vintage books and authors in order to drive sales and build profiles. Working across new titles as well as catalogue books, including those with high level business priority, this role also includes brand management responsibilities for key authors.The candidate will work collaboratively with colleagues in other departments and display excellent communication skills. You’ll react to sales data and opportunities in the market, communicate campaign performance whilst honing and adapting live campaigns to maximise sales. You’ll be highly organised, simultaneously working across multiple campaigns and delivering them on time and to budget.Other responsibilities include:Briefing your list of talented designers and writing excellent copy to ensure you produce best-in-class, attention-grabbing campaign creative and consumer messaging across all your assets and marketing material.Closely working with our media agency to build well-targeted campaigns. You’ll need a strong awareness of digital advertising platforms, the ability to use self-services options as well as work effectively with freelancers, the ability to analyse campaign performance and share insights to inform both individual campaigns and team best practise.Devising year-round brand strategy for key Vintage authors, commissioning audience insight and translating data into actionable strategy, identifying opportunities to grow brand awareness, hands-on channel management and excellent communication of plans and results to authors and agents.Being commercially minded, curious and inclusive in your approach. Bringing diversity of thought and innovation into the marketing team by looking outside the business for ideas and inspiration to share with the team and improve our work.Bringing together your experience with audience insight to provide feedback on acquisitions and leading on the creation of pitch documents for prospective authors.Application InstructionsIf this sounds like your next role, please apply with your CV and cover letter by 11:59pm on Wednesday 17th April.About Penguin:We’re the UK’s largest publisher; made up of some 2,000 people and publishing over 1,500 books each year. Our doors are open to all kinds of talent. In a constantly evolving industry, we work hard to stretch the definition of the word publisher. Here, you’ll work with a breadth of talent who all play their part to make each of our books a success. Together, we make books for everyone because a book can change anyone.Salary: Marketing Manager roles can pay between £31,500 and £44,500. An offer will be made depending on how your skills and experience align with the role, plus bonus and benefits.Competitive benefits package: Our people are the heart of our business, and we work hard to support a culture of responsibility and recognition.Our benefits include:Financial – discounted shopping, season ticket loan, rental deposit loanWellbeing – healthcare cash plan, employee assistance, gym loanLifestyle – taste card, tech scheme, free and discounted booksFor our full benefits list please visit:Hybrid working: While our offices across the UK are places to connect, collaborate and celebrate with colleagues, we recognise that flexibility around where you work is just as important. At Vintage, we consider what environment enables the best work for individuals, teams and the company. Vintage colleagues work from our Embassy Gardens office on Tuesdays and Thursday and, once team and divisional considerations have been taken into account, have the flexibility to choose where to work on other days of the week.The recruitment process: You can read about our recruitment process atAs a Disability Confident Committed organisation, we’re part of the offer an interview scheme. This is where disabled applicants who meet the essential criteria for the role can opt in to get to the next recruitment stage. There may be some situations where volume of applicants means we can’t take all eligible candidates to interview. We encourage you to tell us about any reasonable adjustments you may need by emailing . Remember, you only need to share what you are comfortable to for us to support your request.Please note, we are not able to accept agency CVs for this role. Any CVs sent speculatively will not be eligible for a fee.Company: The Random House Group LimitedCountry: United KingdomState/Region: LondonCity: londonPostal Code: SW11 7BWJob ID: 269332
Expected salary
£31500 – 44500 per year
Location
London
Job date
Thu, 04 Apr 2024 22:05:30 GMT
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