Marketing Specialist

Job title:

Marketing Specialist

Company

National Physical Laboratory

Job description

Put simply, we set the standards by which everything is measured. In doing so, the National Physical Laboratory is helping to combat issues on a global scale such as climate change, curing diseases and the development of cutting-edge communications technology. That’s who we are.As a member of our Marketing and Communications Team, you will be responsible for developing and delivering against marketing plans. From marketing our events to developing content for our website, brochures and social media activity – at every touch point you will ensure our communications are designed to inform and engage. You will also evaluate marketing campaigns, bring new creative ideas and contribute to NPL’s overall marketing activity.Key responsibilities

• Developing and delivering integrated marketing campaigns to build our brand and support our Major Programmes
• Create and publish marketing material in line with marketing plans
• Create and add content to websites and social media platforms
• Develop, create and deliver events and email marketing plans
• Provide reporting on marketing campaigns using and share opportunities for continuous improvement as well as new channels to test
• Maintain positive and constructive relationships with internal and external stakeholders
• Share best marketing best practice with internal stakeholders and the wider marketing and communications team
• Conduct market research and analysis to evaluate trends and identify new and better ways of delivering marketing activity and campaigns
• Manage the delivery of tasks to agreed budgets and within timescales whilst ensuring consistency of approach and use of appropriate business standards
• Work with specialist staff to develop knowledge, skills and experience associated with the area of specialism and stay up to date with marketing developments and technology

About YouYou will enjoy a varied role and enjoy being part of a team. You will have strong copywriting, project management and campaign planning skills. You will enjoy getting the details right and bringing new creative ideas to our marketing and communications plans.At NPL, we learn from each other, respect each other and work together to do better. Our values are at the heart of what we do, and they shape the way we interact, develop our people and celebrate success.Please note: Applications will be reviewed, and interviews conducted throughout the duration of this advert therefore we may at any time bring the closing date forward. We encourage all interested applicants to apply as soon as possible.We actively recruit citizens of all backgrounds, but the nature of our work in specific departments means that nationality, residency and security requirements can be more tightly defined than others. You will be asked about this throughout the recruitment process.About UsThe National Physical Laboratory (NPL) is a world-leading centre of excellence that provides cutting-edge measurement science, engineering and technology to underpin prosperity and quality of life in the UK.NPL and DSIT have strong commitments to diversity and equality of opportunity, and welcome applications from candidates irrespective of their background, gender, race, sexual orientation, religion, or age, providing they meet the required criteria. Applications from women, disabled and black, Asian and minority ethnic candidates in particular are encouraged. All disabled candidates (as defined by the Equality Act 2010) who satisfy the minimum criteria for the role will be guaranteed an interview under the Disability Confident Scheme.At NPL, we believe our success is a result of the diversity and talent of our people. We strive to nurture and respect individuals to ensure everyone feels valued by treating everyone on the basis of their own individual merits and abilities regardless of their own or perceived identity, as part of our commitment to diversity & inclusion, we hold memberships and accreditations to ensure we’re creating an environment where all our colleagues feel supported and welcome, please see our Diversity & Inclusion page.We are committed to the health and well-being of our employees. Flexible working and social activities are embedded in our culture to create a positive work-life balance, along with a broad range of benefits . Our values are at the heart of what we do, and they shape the way we interact, develop our people and celebrate success.To ensure everyone has an equal chance, we’re always willing to make reasonable adjustments to the recruitment process. If you would like to discuss, please contact us.

Expected salary

Location

England

Job date

Fri, 22 Mar 2024 23:12:26 GMT

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