Product Marketing Manager – Shop Ads Commerce – Global Business Solutions – London

Job title:

Product Marketing Manager – Shop Ads Commerce – Global Business Solutions – London

Company

TikTok

Job description

The Product Solutions and Operations (PSO) team As a Product Marketing Manager collaborate closely with our biggest clients, in-market sales, headquarter product and European product marketing teams. They lead go-to-market for Shop Ads in Europe & Israel (EUI).We are looking for a Product Marketing Manager to join the PSO team who has the ability to self-motivate, prioritise and influence partners and clients. As the successful candidate, you must have experience working in digital performance marketing, ideally in a product marketing role. This is a full-time position based in London.As part of this role, you will:
– Own TikTok’s Shop Ads GTM strategy and grow revenue & product adoption in EUI
– Become the in-market product expert by partnering closely with sales team and their biggest clients to deeply understand customer pain points, product needs and business requirements
– Ensure a market- and client-first approach by working closely with our biggest advertisers and help increase product adoptions, identify blockers and growth opportunities
– Act as the voice of the market in product, synthesise market insights and collaborate with product and global/regional teams to identify solutions
– Collaborate with XFN teams on product GTM and adoption strategies which would include narratives, solutions packages, best practices and product recommendations
– Develop sales education strategy and partner closely with subject matter experts in the sales org to ensure a high standard of product knowledgeQualifications:Minimum Qualifications:
– Extensive experience working within media in product marketing (with a strong focus on Performance marketing)
– Expertise in media sales and performance marketing (specifically paid social media)
– Strong knowledge of the eCom/Retail industry and media ecosystem
– Excellent communication, presentation and analytical skills
– Customer service orientation and experience working in a client facing capacity
– A commercial mindset with a history of delivering against stretching performance goalsPreferred Qualifications:
– A fast learner with a good sense of judgment and original thinking. Ability to thrive in ambiguity and adjust quickly to change.

Expected salary

Location

London

Job date

Sat, 23 Aug 2025 03:29:24 GMT

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