Public Relations Officer

Job Description

Company Description and Position Summary

Business Avenue was founded in 2020 and officially commenced operations in 2021. Business Avenue is a company that brings together small, medium, and large companies in one location and coworking space, providing a professional work environment that meets global standards according to conditions and regulations that comply with local laws and regulations. We are the leading company in the field of Coworking spaces and business incubators in Iraq, contributing actively to economic development by providing world-class office solutions, comprehensive services, and a dynamic environment that enables local and international companies to thrive and g row in the Iraqi and global markets.

Position Summary:  The Public Relations Officer (PRO) at Business Avenue is responsible for creating and executing effective communication strategies, managing relationships with key stakeholders, and representing the company at various events to enhance its visibility and reputation. The Public Relations Officer at Business Avenue plays a crucial role in shaping the public image and communication strategies of Business Avenue, ensuring a positive and professional representation in all interactions.

Task and Responsibilities:

1. Relationship Management:

• Build strong relationships with contracted companies, agencies, banks, governmental institutions, targeted audiences, influencers, content creators, and other key stakeholders.
• Communicate effectively with external parties and potential partners through meetings, phone calls, emails, LinkedIn, and other channels.

• Plan and execute company events, including entertainment and gathering events.
• Coordinate with vendors, speakers, and attendees to ensure the success of these events.
• Represent the institution at community events, industry conferences, and networking opportunities.
• Prepare and manage the company events calendar.

• Oversee the creation of content for the company’s website, blog, and social media platforms.
• Respond to public inquiries, complaints, and social media messages, ensuring timely and accurate resolutions.
• Draft sponsorship lease agreements with clients based on company goals.
• Work closely with marketing and design teams to develop branding materials that reflect the unique aspects of the shared workspace environment.
• Update necessary information and photos for company visibility materials, including brochures, company profiles, and offers.

• Foster effective communication within the institution to promote a positive culture among employees and members.
• Work with the Administration Officer as needed to ensure smooth internal operations.

• Act as the company representative in press, social media, and public events.
• Play a key role in physical presence marketing and negotiations.
• Present offers and represent the company in external meetings.

• Handle crisis communications, dealing with negative information about the company, and aiming to protect its reputation.

• Prepare regular reports for senior management on PR activities, media coverage, and member feedback.
• Archive documents and upload them to the company cloud.

• Coordinate and organize field visits to potential targeted companies and partners.
• Stay updated on industry trends and best practices in public relations, suggesting innovative strategies to enhance the organization’s reputation.

How to apply: 

Suitably qualified candidates are to submit their CV accompanied by a cover letter explaining why they are suitable for this position and how they can contribute to the mission of the Business Avenue in this position. Both the CV and the cover letter should be in English.

Applications are to be sent by email to the Human Resources Officer [email protected] marked Public Relation Officer (PRO) in the subject line.

CVs not accompanied by the title of the position in the subject line will not be considered.

Female Candidates are highly encouraged to apply for this position.

Only shortlisted candidates will be called for an interview.