Senior Campaign Manager – Financial Services

Job title:

Senior Campaign Manager – Financial Services

Company

Quantexa

Job description

Job Description:What we’re all aboutQuantexa empowers organizations to make data meaningful and drive more informed and actionable decisions. By harnessing the latest advancements in data and AI, Quantexa’s Decision Intelligence Platform creates context to uncover hidden risk and new opportunities within data, that drives better, more trusted operational business decisions. Founded in 2016, Quantexa has accomplished rapid global expansion growing 100% year on year. In just over four years, we’ve grown to over 800 staff across offices in North America, UK, Europe, Middle East, Asia Pacific, and Japan.At Q, we’re looking for people who share that vision. People like you.The opportunityWe are looking for an outstanding Senior Campaign Manager, Financial Services (Banking and Insurance) to help drive expansion at one of the most exciting and fast-growing decision intelligence companies. This role will be responsible for raising awareness and accelerating pipeline growth in Financial Services, focused on driving momentum for Quantexa. This is a unique opportunity to join a fast-paced and award-winning team and play an instrumental role in the next phase of Quantexa’s impressive scale-up journey following its $129 million Series E funding round taking the company’s valuation up to $1.8 billion. Quantexa’s Decision Intelligence Platform is helping organizations in the public and private sectors solve major challenges across financial crime, risk, fraud, and data management.What you’ll be doing

• Establish best practices and scalable programmatic efforts for their industry go-to-markets.
• Spearhead the evolution of Banking and Insurance industry messaging, value propositions, and go-to-market strategies globally in close alignment with sales, product marketing and management, and key field stakeholders. Responsibilities will be split 75% focused on banking and 25% focused on insurance.
• Direct brand awareness and demand generation efforts to support revenue objectives, collaborating with Corporate Marketing, Digital, Demand, Product Marketing, and Content teams.
• Develop campaign framework and execute integrated marketing plan to drive demand at the platform and solution suite level and within the Financial Services industry.
• Own defining the customer journey and ensuring we have the right touch points, content, CTA’s throughout, automating as much of the effort as possible.
• Maintain calendar of all go-to-market activities including relevant events, PR, sales enablement, partner marketing, social, and digital campaigns.
• Partner with Alliance Sales and Marketing teams to formulate the Financial Services through and with partner marketing strategy.
• Track and measure all marketing programs, recording costs, leads, and influenced and sourced opportunities.
• Collaborate with the BDR team to optimize ROI from campaigns, ensuring targeted messaging and collecting feedback for broader marketing insights.
• Work closely with sales and field marketing teams to devise and implement ABM plans for top strategic Banking accounts.
• Brief and oversee the work of internal partners and external agencies, such as designers, content writers, and third-party resources to develop relevant campaign assets including eBooks, whitepaper, webinars, etc.
• Create short form copy and assets when necessary, such as email copy, landing pages, and banner ads using pre-defined templates.
• In partnership with the Demand Center, determine best go-to-market channels to reach relevant personas with relevant messaging where they consume information.
• In partnership with Field Marketing, implement local events strategy and programs aligned with overall Banking corporate and campaign objectives.
• Provide recurring campaign updates to key stakeholders with data-driven insights and next steps.

Requirements:What you’ll bring.

• In-depth knowledge and experience in the Financial Services industry, particularly within risk and compliance.
• Proven marketing expertise in a B2B tech company, with a focus on managing campaigns for the Financial Services sector.
• Experience in a high-growth technology environment, with the ability to build and lead B2B marketing and digital strategies.
• Strong written communication and presentation skills.
• Solid understanding of ABM and field marketing concepts, along with best practices in strategy and execution.
• Familiarity with Martech platforms and Salesforce.com (HubSpot experience is a plus).
• An entrepreneurial mindset, with flexibility, a sense of humor, and a positive attitude.

Benefits:Our perks and quirksWhat makes you Q will help you to realise your full potential, flourish and enjoy what you do, while being recognised and rewarded with our broad range of benefits.We offer

• Flexible working hours in a hybrid workplace & free access to global WeWork locations & events
• Pension Scheme with a company contribution of 6% (if you contribute 3%)
• 25 days annual leave (with the option to buy up to 5 days) + birthday off!
• Work from Anywhere Scheme: Spend up to 2 months working outside of your country of employment over a rolling 12-month period
• Family: Enhanced Maternity, Paternity, Adoption, or Shared Parental Leave
• Health & Wellbeing: Private Healthcare, EAP, Well-being Days, Calm App, Gym Discounts
• Team’s Social Budget & Company-wide Summer & Winter Parties
• Tech & Cycle-to-Work Schemes
• Volunteer Day off
• Dog-friendly Offices

Our missionWe have one mission. To help businesses grow. To make data easier. And to make the world a better place. We’re not a start-up. Not anymore. But we’ve not been around that long either. What we are is a collection of bright, passionate minds harnessing complexities and helping our clients and their communities. One culture, made of many. Heading in one direction – the future.It’s all about youQuantexa is proud to be an Equal Opportunity Employer. We’re dedicated to creating an inclusive and diverse work environment, where everyone feels welcome, valued, and respected. We want to hear from people who are passionate about their work and align with our values. Qualified applications will receive consideration for employment without regard to their race, colour, ancestry, religion, national origin, sex, sexual orientation, gender identity, age, citizenship, marital, disability, or veteran status. Whoever you are, if you’re a curious, caring, and authentic human being who wants to help push the boundaries of what’s possible, we want to hear from you.Internal pay equity across departments is crucial to our global compensation philosophy. Grade level and salary ranges are determined through interviews and a review of experience, education, training, knowledge, skills, and abilities of the applicant, equity with other team members, and alignment with market data.Quantexa is committed to providing reasonable accommodations in our talent acquisition processes. If you require support, please inform our Talent Acquisition Team.Start. don’t stop – Apply

Expected salary

Location

London

Job date

Wed, 23 Oct 2024 03:09:31 GMT

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