Senior Director of Marketing, Communications, and Outreach

Description

Location: Remote in the United States, with
quarterly travel (Washington, D.C., Galapagos Islands, elsewhere as
needed).

Job Overview:

Galápagos Conservancy is the primary U.S.-based nonprofit
dedicated exclusively to the protection and restoration of the
Galápagos Islands. As a leader in direct on-the-ground conservation
action, we work with partners, including the Galápagos National
Park Directorate, to save imperiled species, rewild the complex
ecosystems of the Archipelago, and build a more sustainable society
in Galápagos.

As we build out our Outreach and Philanthropy team at Galapagos
Conservancy (GC), we are searching for an ambitious and experienced
team player with a proven track record for successfully leading a
multifaceted outreach team. 

The Senior Director of Marketing, Communications, and Outreach
will be a critical hire as GC embarks on a bold new path seeking to
increase and improve donor engagement, refine and implement the GC
brand, and sustainably double its fundraising revenue in the next
three to five years.  This position will play a key role in
communicating GC’s impact to donors and the general public.

Duties and Responsibilities:

Reporting to and working with the Vice President, Outreach and
Philanthropy, you will be empowered to manage the Outreach Team
with the strategic design, creation, and dissemination of all forms
of outreach, including mail, email, social media, articles, press
releases, website content, a twice-annual magazine, and an annual
impact report. In conjunction with the VP, you’ll recommend and
develop policies and procedures regarding outreach and
communications and manage the traffic of projects to maximize
success in pursuit of GC priorities.

Your responsibilities will include:

●      Develops various content types
for web stories, reports, social media, and development materials;
maintains marketing assets and materials; and distributes relevant
communication and/or media materials, aiming to boost engagement
and enhance visibility among new audiences.

●      Oversees the production of
audiovisual content promoting research, conservation, and education
activities.

●      Aides the marketing team in
implementing communication strategies by identifying new audience
demographics and conservation messaging.

●      Collaborates with
vendors/external parties to fulfill projects/deliverables,
including project coordination, timeline management, and support
for virtual and in-person events.

●      Tracks outcomes of program
initiatives and presents findings, facilitating ongoing
communication among all segments of the globally dispersed
marketing team and internal and external stakeholders.

●      Assists in drafting proposals
and reports targeted towards our US-based donor base.

●      Supervises members of the
Outreach team, and strategically and effectively develops and
utilizes an annual budget in coordination with the VP of Outreach
and Philanthropy.

●      In coordination with the VP of
Outreach and Philanthropy, develops and implements Galapagos
Conservancy and its operating arm in Ecuador Conservando Galapagos
the brand guidelines and templates for use on all printed and
electronic materials, as well as board packets. 

●      Supervises and manages /
delegates all graphic design projects in accordance with brand
guidelines for GC and CG. 

●      Ensures that all web presences
associated with GC and CG are accurate, up to date, and compliant
with all applicable laws. 

●      Serves as the final editor on
all print and electronic communications and development
materials. 

●      Develops and implements
marketing strategies to enhance engagement, participation, and
philanthropy. 

●      Serves as the primary creator
and architect of large, printed assets (Posts, Impact Report,
Calendar). 

●      Works closely with the Galapagos
Outreach Coordinator and the Galápagos National Park Directorate to
coordinate news dissemination and material production.

●      In coordination with the VP of
Outreach and Philanthropy, supervises the creation and
implementation of communication strategy/materials with Travel
Partners and other affiliated organizations. 

●      In coordination with the VP for
Outreach and Philanthropy, serves as the primary architect and
creator for various philanthropy-related communications of the
organization, delegating projects to other Outreach staff as
needed. 

●      Ensures proper and timely
oversight of Galápagos Conservancy photography and filming,
including its coordination with the Galápagos National Park
Directorate.

●      Drives the strategy and manages
implementation of Local Communications including the Galapagos News
Radio Magazine production and Galapagos-facing social media.

●      Regularly communicates with team
members to ensure coherence in messaging and content across all
Galapagos Conservancy platforms and publications.

●      Assists with Galapagos
Conservancy events in Ecuador and the United States. 

●      Manages storage and
dissemination of media/communication assets, such as videos,
photos, and print materials, utilizing existing tools.

●      Maintains outside media
outreach.

●      Assists in PR and emergency
communications. 

●      Other duties and projects as
assigned.

Requirements

●      Bachelor’s degree (advanced
degree preferred)

●      Extensive knowledge and
experience with US philanthropic communications and marketing

●      Fluency in English and fluency
or a high degree of proficiency in Spanish

●      Three to five years of
experience with an outreach or communications team (preference for
experience in a conservation organization and previous leadership
role)

●      Graphic design experience

●      Demonstrated experience in
developing high-quality printed and web-based communications

●      Extensive written communication
skills with significant attention to detail in editorial and
proofreading work

●      Excellent oral communication
skills

●      Capacity to multitask and
continually balance competing priorities within a dynamic
environment

●      Ability to work independently
and collaboratively on a small team, to meet deadlines and manage
multi-faceted projects with grace under pressure in a fast-paced,
multitasking environment

●      Experience working with a CRM
(preferred)

●      The successful applicant must
meet the requirements of Galapagos Conservancy’s background
screening process

 

Starting Date: Flexible, but as soon as
possible up to June 1, 2024.

 

Benefits

A generous benefits package includes: health, dental, and vision
insurance; life insurance; disability insurance; vacation and sick
leave; 401k; flexible working hours; and more.