Senior Marketing Manager

Job title:

Senior Marketing Manager

Company

Bluetownonline

Job description

Job Title: Senior Marketing ManagerLocation: Derby, England – There may be some national and international travel as part of this roleSalary: CompetitiveJob Type: Permanent, Full TimeAbout us:We are looking for a passionate Senior Marketing Manager for an exciting opportunity with a growing industrial mineral solutions provider, based in our UK headquarters in Derby.The world of minerals is fascinating, and you will learn a lot about how minerals are used around us in everything from everyday items to industrial processes. The LKAB group is an international mining and minerals group that offers iron ore, minerals and specialist products. Our vision is to lead the transformation of our industry towards a sustainable future, with projects such as developing the world’s first fossil free steel and producing critical minerals from mine waste. Since 1890 we have developed through unique innovations and technological solutions and are driven forward by more than 4,500 employees in 12 countries. This marketing role at LKAB Minerals, our industrial minerals division with production and offices in in 11 countries. In the UK we have operations across the country through 8 different sites and more than 250 employees.As Senior Marketing Manager, you will create and implement marketing plans for key products in the Construction division. You will work closely with the commercial team to understand their goals and create marketing plans to support their objectives. This role would suit someone who likes being strategic and understanding the market and our customers, but also enjoys the day-to-day implementation of marketing tactics. You will use the CRM to analyse the effectiveness of marketing campaigns to maximise future lead generation.This role is part of a central function and reports to the Head of Marketing Communications for LKAB Minerals. The role has line management responsibility for three Marketing Managers. We’re a friendly team of 5 marketers responsible for LKAB Minerals, and we work together with our international colleagues across the LKAB group.Primary tasks and relevant skills:

• Lead and mentor three Marketing Managers to foster a culture of creativity and performance excellent. Support to ensure all marketing plans are aligned to the business strategy.
• Create and deliver annual marketing plans for products within the Construction business area.
• Create and track the annual marketing budget for your area.
• Be data driven – measure the success of your marketing campaigns share the results with a monthly dashboard.
• Maintain a positive and close dialogue with the local sales teams and all appropriate stakeholders to ensure alignment and execution of marketing strategy.
• Deliver marketing tactics such as; event planning, direct email marketing campaigns and providing regular content for the website.
• Ensure all marketing collateral is kept up-to-date, such as brochures and web pages.
• Manage agency support where applicable.
• Excellent verbal and written communication skills in English, additional language skills are advantageous.
• Experience with Adobe, WordPress and Microsoft Dynamics is advantageous.

Benefits:

• Company pension increasing in employer contributions after 5 years service
• Life insurance (Death in Service)
• Employee Assistance Programme for employee, partner and family
• Salary Extras – Store discount scheme
• 5 Days paid volunteer leave
• Reframe cancer support
• My Menopause centre
• Cycle to Work Scheme

Please click the APPLY button to submit your CV for this roleCandidates with experience or relevant job titles of: Head of Marketing, Brand Manager, Marketing Campaign Manager, Marketing Supervisor, B2B Marketing, Digital Marketing, social media, Group Marketing Manager and Marketing Specialist may also be considered for this role.

Expected salary

Location

Derby

Job date

Sat, 25 Jan 2025 23:11:56 GMT

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