Social Media and Digital Coordinator

Are you passionate about leveraging the power of digital media to drive brand engagement and services acquisition? Do you thrive on creating innovative and impactful content that resonates with diverse audiences? If so, we invite you to be a key player in our Marketing & Communications team as a Social Media and Digital Coordinator.

Here are just a few reasons why:

Flexible work arrangements with an excellent team culture.

In this role, you’ll be a key player in shaping and elevating MS Plus’ digital presence. Your creative ideas will have a direct impact on brand visibility, user engagement, and services acquisition.
You will join a large, experienced team of marketing, fundraising and operations professionals with lots of passion and enthusiasm.

• You will have great support from your manager day to day.
• At MS Plus, team members have great satisfaction in knowing they are part of a team that is making a real difference to the lives of people living with multiple sclerosis.

What’s the role all about?

As our Social Media & Digital Coordinator, you will be at the forefront of digital marketing, working closely with the Brand & Marketing Manager. You will use the latest digital trends to create engaging, data-driven content that not only drives services acquisition but also enhances brand engagement.

Key Responsibilities:

• Content creation, scheduling, and growth strategies for platforms such as Instagram, Facebook, YouTube, LinkedIn, and future channels.
• Drive client and user experience on msplus.org.au, including analytics, AB testing, and website improvements.
• Collaborate with the Marketing & Communications team for seamless integration of digital strategies into broader campaigns.

What’s not to like? But wait, there’s more (what we are offering).

You will join the events team at our office in Blackburn, Melbourne. The role is full-time with a competitive salary.

We also have some great benefits to offer you as a not-for-profit:

• Generous Salary Packaging options.
• Employee Assistance Program.
• Birthday leave.
• Discounted Private Health Insurance.
• Paid parental leave.
• Purchased leave.
• Learning & Development opportunities.
• Flexible work arrangements and a current hybrid working model (2 days WFH 3 days in office).
• Free parking.

You’ll have:

• Proven experience in social media and content creation: Demonstrated success in social media and content creation within a fast-paced working environment. The ability to showcase tangible results and achievements in previous roles is crucial.
• 2 Years+ experience or tertiary education: A minimum of 2 years of experience in social media, digital marketing, or a related role is required. Alternatively, candidates with tertiary education in marketing, social media, communications, or a similar field will be considered.
• Proficiency in social media platforms and tools: Hands-on experience using Meta Business Suite, Meta Ads Manager, Instagram, YouTube, LinkedIn, and Google is essential. Knowledge of best practices for leveraging these platforms for optimal outcomes is a must.
• Content creation in canva: Experience in creating content using Canva, showcasing the ability to design visually appealing and engaging materials for social media and digital platforms.
• Google analytics (GA4): Familiarity and experience using GA4 to analyse website performance, track user behaviour, and derive insights for digital optimisation.

Your Qualifications

• You will have a tertiary qualification in Marketing, Communications, or similar and/or relevant work experience in a similar role.

One more thing

If successful, you will need to complete a National Police Check (and possibly an International Police Check).

A bit about us

MS Plus has been operating for more than 65 years, helping people living with multiple sclerosis live well – in VIC, TAS NSW, and the ACT. We provide evidence-based advice, information, education, employment support, and around the clock support through our residential care services, as well as contributing funds to MS research.

MS Plus is an equal opportunity employer and encourages applications from people with a lived experience of disability, Aboriginal and Torres Strait Islander peoples and people from culturally and linguistically diverse backgrounds.

What to do now:

If this great job is for you, please click on Apply Now.

Want more information about the role? Contact Jesslyn Hii, Brand and Marketing Manager, on 03 8399 9603 or [email protected] using the subject line: Social Media and Digital Coordinator enquiry via EthicalJobs.

A position description is attached.