Social Media Coordinator - Tenders Global

Social Media Coordinator

George Mason University

Position Information
Position Information

Department Office of University Branding
Alternate Department Description
Criminal Background Check Standard Background Check
Motor Vehicle Background Check No
Statement of Economic Interest Not Applicable
Restricted Position? No, is eligible for layoff or severance benefits.
Job Category Classified Staff
Role (State) Job Title Public Relations & Mktg Spec 3
Working Title Social Media Coordinator
Job Type Full-Time
Position Number 04005Z
Recruit Number STF11779
Working Hours
Location Fairfax, VA
Other Location
Pay Band Payband 4
Salary Commensurate with education and experience.
Web Announcement Social Media Coordinator
George Mason University’s Office of University Branding (OUB) is looking for a dynamic, community-driven, detail-oriented Social Media Coordinator to join the Mason Social Media team to create film, and produce high-quality video content for George Mason University’s President’s social media channels (Instagram, Twitter, and Facebook), and support Mason’s official social media channels (Facebook, Twitter, Instagram, LinkedIn, and TikTok).
The Social Media Coordinator will work closely with the University President, Deputy Vice President of Media and Communications, the Social Media team, and individuals across the Office of the University Branding department. Reporting to the Social Media Manager, the Social Media Coordinator will play a key role in advancing key priorities, voice, and image of the University President and the George Mason University brand on social media.

  • Manage the University President’s social media accounts and support the social media team in developing and producing video, photography, and graphic content to drive brand awareness, engagement, and advocacy for these channels on Facebook, Twitter, Instagram, LinkedIn, and TikTok accounts. One core focus of this position will be Instagram reel video content for both the President and the main University channel;
  • Engage with followers and monitor conversations of the President’s various social media channels;
  • Identify and communicate with influencers, partners, board, and donors as identified by leadership;
  • Keep your pulse on the latest emerging platform trends and propose ideas on how Mason’s President and new brand can show up on these platforms;
  • Assist with social media as part of OUB’s Crisis Communications response plan;
  • Work in collaboration with social and digital teams to understand performance and growth metrics in order to adjust content for optimized posting across all social media channels; and
  • Participate in brainstorms and content ideation.

Required Qualifications:

  • Bachelor’s degree in English, Marketing, a similar field, or an equivalent combination of education and experience;
  • A passion for social media, understanding of platforms and audiences, and knowledge of best practices;
  • Proficient with Adobe Creative Suite, Adobe Premier, SEM Rush, Canva, and social media platforms;
  • Digital video and photography skills;
  • Experience creating effective, engaging content. Previous experience assisting with creating video content and social media campaigns;
  • Excellent written, verbal, and professional communication skills;
  • Ability to work independently and collaboratively;
  • Demonstrated organizational and time management skills to meet deadlines;
  • Demonstrated excellence in writing, proofreading, and editing;
  • Excellent research, organizational, and time management skills;
  • Effective listening and communication skills;
  • Ability to multitask while preserving attention to detail; and
  • Experience managing social channels and digital communities.

Preferred Qualifications:

  • Video editing experience a plus; and
  • Photography experience a plus.
Special Instructions to Applicants For full consideration, applicants must apply at ; complete and submit the online application; and upload a cover letter, resume, and a list of three professional references with contact information.
For Full Consideration, Apply by:
Posting Date 06/22/2023
Job Close Date 07/07/2023
Open Until Filled? No
Telework Friendly? Yes
Mason Ad Statement Great Careers Begin at Mason!
George Mason University is an innovative, entrepreneurial institution with national distinction in both academics and research. Mason holds a top U.S. News and World Report “Up and Coming” spot for national universities and is recognized for its global appeal and excellence in higher education.
Mason is currently the largest and most diverse university in Virginia with students and faculty from all 50 states and over 135 countries studying in over 200 degree programs at campuses in Arlington, Fairfax and Prince William, as well as at learning locations across the commonwealth. Rooted in Mason’s diversity is a campus culture that is both rewarding and exciting, work that is meaningful, and opportunities to both collaborate and create.
If you are interested in joining the Mason family take a look at our current opportunities and catch some Mason spirit at!
George Mason University, Where Innovation is Tradition.
Equity Statement George Mason University is an equal opportunity/affirmative action employer, committed to promoting inclusion and equity in its community. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status, or any characteristic protected by law.
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