University of Arkansas
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Type of Position:
Professional Staff – Information Technology
Workstudy Position:
No
Job Type:
Regular
Work Shift:
Day Shift (United States of America)
Sponsorship Available:
No
Institution Name:
University of Arkansas at Little Rock
The University of Arkansas at Little Rock is a metropolitan research university that provides an accessible, quality education through flexible learning and unparalleled internship opportunities. At UA Little Rock, we prepare our more than 8,900 students to be innovators and responsible leaders in their fields. Committed to its metropolitan research university mission, UA Little Rock is a driving force in Little Rock’s thriving cultural community and a major component of the city and state’s growing profile as a regional leader in research, technology transfer, economic development, and job creation.
Below you will find the details for the position including any supplementary documentation and questions you should review before applying for the opening. To apply for the position, please click the Apply link/button.
If you have a disability and need assistance with the hiring process please contact Human Resources at 501-916-3180.
For general application assistance or if you have questions about a job posting, please contact Human Resources at 501-916-3180.
Department:
University Communication – Digital Strategy
Department’s Website:
UALR.edu/communications
Summary of Job Duties:
The Social Media Coordinator/Videographer is a member of the Office of Marketing and University Communication and reports to the Director of Digital Strategy. This role supports the university’s intentional effort to tell the UA Little Rock story to a variety of audiences, engage current students, and support enrollment and advancement efforts. Utilizing a strategic mix of traditional and emerging media channels including social media and video content, this role will collaborate with the campus community to highlight students, faculty, staff, alumni and academic programs that are on the rise and making a difference in our region. This position is governed by state and federal laws, and agency/institution policy.
Qualifications:
Required Education and/or Experience
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High school diploma with 120 college credit hours from an accredited college or university OR a bachelor’s degree or higher degree in an area of communications, journalism, cinematography, TV or film, or related field.
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Understanding of social media and videography best practices;
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Familiarity with content platforms including YouTube, Facebook, Twitter, Instagram, and Reddit;
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Familiarity with video editing software such as Adobe Premiere Pro;
Preferred Education and/or Experience
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Previous experience in higher education or nonprofit marketing;
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Previous experience representing a brand on social media;
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Experience working across multiple media: digital, graphics, social media, etc.
Job Duties and Responsibilities
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Conceptualize and execute content for social and video that tells the UA Little Rock story;
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Develop and execute the UA Little Rock social media strategy in accordance with the MarComm strategic plan;
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Manage day-to-day posting on social media channels, engaging with external and internal constituents, with an emphasis on prospective students;
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Maintain a content calendar across social media channels and post relevant, creative and timely content to maximize interaction and engagement;
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Operate video equipment to capture student life, events, and campus testimonials in a variety of campus and community settings;
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Apply creative expertise of visual storytelling through timing, editing, movement, and design principles;
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Schedule logistics, secures resources, organizes, and monitors projects adhering to established timelines and expectations;
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Align projects to promote the University’s mission and strategic priorities;
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Use analytics and data to inform decision-making about social media efforts;
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Provide quick, helpful responses to concerns and questions submitted via social media;
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Manage a team of social media and digital media student interns.
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Provide support and guidance to university departments regarding social media;
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Stay informed of new technologies and the evolving social media landscape.
Knowledge, Skills and Abilities:
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High level of creativity, with the ability to strategize content and concepts;
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Excellent communication and interpersonal skills, with the ability to effectively. collaborate and build relationships with diverse individuals, teams and stakeholders;
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Ability to think strategically and be nimble;
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Ability to appropriately manage and respond to sensitive information on social media;
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Willingness to work flexible hours to monitor social media and provide coverage for campus events or emergencies.
Additional Information:
Salary Information:
$34,000-$38,000
Required Documents to Apply:
Cover Letter/Letter of Application, List of three Professional References (name, email, business title), Resume
Optional Documents:
Special Instructions to Applicants:
Recruitment Contact Information:
Carrie Phillips, Chief Communications & Marketing Officer, 501-916-5907
All application materials must be uploaded to the University of Arkansas System Career Site https://uasys.wd5.myworkdayjobs.com/UASYS
Please do not send to listed recruitment contact.
Pre-employment Screening Requirements:
Criminal Background Check, Sex Offender Registry
The University of Arkansas at Little Rock is committed to providing a safe campus community. We conduct background checks for applicants being considered for employment. Background checks include a criminal background check and a sex offender registry check. For certain positions, there may also be a financial (credit) background check, a Motor Vehicle Registry (MVR) check, and/or drug screening. Required checks are identified in the position listing. A criminal conviction or arrest pending adjudication or adverse financial history information alone shall not disqualify an applicant in the absence of a relationship to the requirements of the position. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.
The University of Arkansas is an equal opportunity, affirmative action institution. The University does not discriminate in its education programs or activities (including in admission and employment) on the basis of age, race, color, national origin, disability, religion, marital or parental status, protected veteran status, military service, genetic information, or sex (including pregnancy, sexual orientation, and gender identity). Federal law prohibits the University from discriminating on these bases. Questions or concerns about the application of Title IX, which prohibits discrimination on the basis of sex, may be sent to the University’s Title IX Coordinator and to the U.S. Department of Education Office for Civil Rights.
Persons must have proof of legal authority to work in the United States on the first day of employment.
All application information is subject to public disclosure under the Arkansas Freedom of Information Act.
Constant Physical Activity:
Sitting
Frequent Physical Activity:
Sitting
Occasional Physical Activity:
Talking, Walking
Benefits Eligible:
Yes
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