Student Assistant – Social Media

Job Title

Student Assistant – Social Media

Agency

Texas A&M Agrilife Extension Service

Department

Marketing and Communications

Proposed Minimum Salary

Commensurate

Job Location

College Station, Texas

Job Type

Student Worker

Job Description

The Student Assistant – Social Media, under supervisor, will work with various social media platforms and content tools for creating digital content. 

Duties: 

-Research and produce content that is on trend with current students in the College of Agriculture and Life Sciences 

-Research and produce content that is relatable to the average Texan 

-Flexibility to work outside normal schedule for event coverage 

-Comfortable with being in front of a camera and interviewing others 

-Flexibility in short-notice assignments and quick turnaround content creation 

-Ability to take initiative and form content ideas and strategize how accounts can align with current social media trends 

-Connections or willingness to connect with students groups as a liaison for collaborative content production 

-Understanding of who and where our demographic is on social media and the best way to reach out and connect with them 

-Stay abreast of current trends, research algorithms, and understand evolving best practices in social media management 

-Monitor results of social media content on key platforms and provide analytics reports 

-Learn brand standards, familiarize self with voice and tone of the brands, ensure content aligns with the goals and mission of each channel 

-Assist in monitoring platforms for error-free posting, accessibility, and fine-tuning strategies including hashtags, cover photos, keywords, etc. 

-Other duties as assigned.

Required Skills: 

– Skilled with mobile app photo and video editing tools 

– Possesses strong communication skills 

-Comfortable with designing in Canva, preferred but not required 

-Comfortable with or understands how to use Facebook, Twitter, Instagram, LinkedIn, YouTube 

– Knowledge of how to align with an editorial style guide and branded content requirements 

-Basic video, graphic design and writing skills 

-Understanding of web accessibility, best practices, and standards 

-Ability to assume responsibility for guiding projects and programs from inception through completion 

-Ability to work in an environment where you may have multiple tasks needing attention at once and knowing how to prioritize 

-Attention to detail and an eye for basic design elements in photo, design, and video 

-Minimum availability of 20 hours a week, Monday-Friday 8a-5p, with exception of events which may fall on nights and weekends 

Preferred Skills:

-Current student in the College of Agriculture and Life Sciences, preferred but not required 

-Experience on social media platforms or a strong understanding of how various platforms work and effectively navigating and utilizing them. 

-A mobile phone you are comfortable with using to create content on and manage or monitor social media accounts 

All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.

Equal Opportunity/Affirmative Action/Veterans/Disability Employer.