1.SUMMARY
BRAC International is looking for an entity to produce two films to showcase the results and impact of the Mastercard Foundation Accelerating Impact for Young Women (AIM) in partnership with BRAC programme. The AIM programme currently operates in five countries – Liberia, Sierra Leone, Uganda, Tanzania and Rwanda. Now in its second year of implementation, AIM has reached more than 70,000 young people through safe spaces, mentorship, skills and livelihood support.
- A film that focuses on the journey of AIM programme participant/s, exploring the issues that affect the lives of adolescent girls and young women, and the impact of the programme’s approach on their lives. This is meant to serve as a brand video for AIM, with a primary audience of external stakeholders (existing and future partners, supporters and donors), and internal employees as secondary audience. This film is meant to inform and inspire our audience to invest in evidence-based approaches.
- A film that focuses on the story of our frontline staff – showcasing their dedication and efforts in delivering the programme and working with participants and the community.showcase the achievements, efforts and dedication of the frontline staff members delivering the programme. The film is meant to make BRAC’s employees feel proud and emotionally connected to the work on the ground. This is meant to serve as an internal employee engagement video for the programme, with a primary audience of our internal stakeholders (both within the AIM programme of 400 staff, and across the organisation), and external stakeholders as a secondary audience.
2. OBJECTIVES
BRAC International intends to onboard a capable entity[1] to document the programme’s impact and participants’ story effectively through high-quality videos.
The specific objective of this assignment is provided below:
- To explore the impact of AIM interventions on adolescent girls and young women, and their communities, and their stories of change.
- To showcase AIM interventions in AIM clubs, savings groups, youth development committees and livelihood activities.
- To portray the impact of AIM staff on the ground and in the lives of adolescent girls and young women
- To build pride amongst AIM staff and BRAC employees about BRAC’s mission of empowering girls and young women
[1] Entity: An agency or independent consultant
3. DELIVERABLES
- 2 highly engaging, high-quality video
-One film representing the story/experiences of BRAC staff across 5 AIM countries (3 minutes)
-One film exploring a participant or multiple participants’ journey. Film can focus one one narrative or multiple narrative depending on the creativity of the concept, but must represent visually all of the 5 AIM countries (3 minutes)
- 5-10 reels (maximum of 20 second edited short clips from the film) for social media. At least one for each country.
Videos produced on the assignment will successfully capture and emotionally express the core elements of the situation assigned for coverage. The coverage will include different visual perspectives (close-up, medium range, long distance).
4.PAYMENT MILESTONE
Payment will be made in full after successful completion of tasks and deliverables approved by BRAC.
5. DURATION OF ENGAGEMENT
The duration of the assignment will be from 26 August 2024 – 11 October 2024. The agency must strictly comply with the workplan and the creative brief that would be decided prior to contract signing.
The staff video must be submitted by 11 October 2024. The brand video must be submitted within 30 days of the completed assignment.
6. METHODOLOGY
Pre-production
BRAC International will provide the creative brief and the workplan to ensure the entity has a clear idea about the purpose and the execution plan. The brief will contain guidelines and key interview questions to ask participants and staff. Story leads will be provided by BRAC International.
Production
BRAC International will arrange transport within the countries to different shoot locations. The entity is responsible for obtaining informed written consent on all programme participants who are photographed and interviewed. Consent forms will be provided by staff.
The entity will bear their own cost of food. The entity will strictly comply with the timetable and workplan provided by BRAC, and will be assisted by BRAC staff with necessary support during the assignment on the field.
Post-production
The entity will be responsible for all aspects of scripting, production and editing. The entity should ensure that the final product meets BRAC’s values, style and brand identity. The entity should strongly comply with the Terms and Conditions for videography as laid down by BRAC. Feedback will be incorporated until BRAC is satisfied that the deliverables will achieve the purpose.
BRAC will not be held responsible for the damage or missing of equipment.
BRAC has the right to change the region and final shoot location.
7. QUALIFICATIONS OR SPECIALISED KNOWLEDGE/EXPERIENCE REQUIRED:
- Demonstrable prior experience in similar projects/activities, with portfolio provided upon request
- Ability to deliver products according to the specified technical requirements
- Experience working in the African region, especially in Liberia, Sierra Leone, Uganda and Tanzania
- Experience working with adolescent girls and young women and understanding of safeguarding and informed consent
- Preference for those who speak and/or understand languages spoken in countries
8. General Terms and Conditions
- Production crew must be present at the locations on time
- The fully dedicated time during the assignment period.
- Previous experience of documentary-style videography
- Entity must have experience working in the African region, especially East and West Africa
- The agency should preferably have local crews in each country
How to apply
Please provide us with:
- Financial proposal (Per day remuneration including Tax and VAT)
- Sample of previous work clearly demonstrating the experience of similar assignment. Previous experience of working with NGOs, International charities, UN will be preferable
- List of equipment to be used in the assignment
Deadline of proposal submission: 12th August 2024
Send your proposals to ‘bracafrica@brac.net’ with Cc to ‘zaian.chowdhury@brac.net’
BRAC is committed to safeguarding children, young people and adults, and expects all employees and volunteers to share the same commitment. We believe every stakeholder and every member of the communities we work with has the right to be protected from all forms of harm, abuse, neglect, harassment, and exploitation – regardless of age, race, religion, and gender, status as an individual with a disability or ethnic origin. Therefore, our recruitment policy and procedure include extensive background checks and disclosure of criminal records in order to ensure safeguarding to the fullest extent. “BRAC International is an equal opportunities employer”