Note: All applicants are required to mandatorily fill the complete online application form including the employment and educational details, experience-based segment and the behaviours and technical/ professional skills-based questions. We will be thoroughly reviewing the application forms only for all the required details. Forms that are incomplete in any respect will not be considered while shortlisting for the next stage.’

Main purpose of job:

The successful applicant will lead the Digital and Creative Team that sits within the Press and Communications Unit (PCU) of the British High Commission Dhaka. PCU is responsible for the UK Government’s external communications in Bangladesh, and for supporting delivering of the UK Government’s strategic priorities in Bangladesh and in the region. Your team is responsible for all digital output and content production for the British High Commission, including managing the High Commission’s social media channels and website.

We reserve the right to review, revise or amend the roles and responsibilities from time to time reflecting the changing needs of business.

Roles and responsibilities / what will the jobholder be expected to achieve?

Working with the Head and Deputy Head of Communications, you will be responsible for establishing the culture of the Communications Unit and for helping to set the team’s strategic direction on digital platforms. Specifically, you will:

• help to design and deliver a digital strategy as part of the British High Commission’s overarching communications strategy.
• oversee the production, publication, and quality assurance of all digital content.
• ensure the High Commission’s social media accounts and the website are managed effectively in accordance with Standard Operating Procedures and Style Guides.
• analyse social media trends and activities and provide evaluation, insights and reporting.
• make recommendations about how to run the digital channels, based on your evaluation.
• take decisions on whether or not third-party content is appropriate to be shared on High Commission digital channels, using your knowledge of UK Government Communications Service best practice and drawing on your social media evaluation and insights.
• ensure social media messages and public comments are addressed consistently.
• provide expert advice and guidance to senior leaders, including the High Commissioner, on how to manage their personal social media accounts.
• work closely with the Deputy Head of Communications and the Communication Manager (Media and Events) to help design strategic, multi-channel communications campaigns to help deliver the UK Government’s objectives in Bangladesh.
• liaise with policy and programme colleagues to help design and deliver high impact and creative digital campaigns, including for high-level visits; and
• build and maintain relationships across other diplomatic missions, businesses, NGOs and INGOs.

As a manager, you will:

• supervise the Digital and Creative Team, setting direction and ensuring your team members have realistic but stretching goals;
• contribute to creating a culture of continuous improvement with colleagues, with specific responsibility for building digital capability and skills across the High Commission;
• take a keen interest in the wellbeing of your staff, investing in their learning and development so they achieve their full potential; and
• work flexibly to support colleagues across the Communications Unit, including providing cover to colleagues in their absence.

Within the British High Commission team structures and specific roles and responsibilities are subject to change depending on the UK Government’s priorities in Bangladesh. The successful applicant will therefore need to be flexible in adapting to any changes that are needed in the precise objectives and responsibilities of the role over time.

Who are we looking for?

You will have a minimum of four years’ experience in a similar or related role. You will have designed and delivered digital communication strategies and campaigns and evaluated their effectiveness. You will have an excellent understanding of popular and emerging social media and visual communication. You will also have an excellent understanding of Bangladesh’s political, socio-economic and development issues.

You will be able quickly to develop a detailed understanding of the UK’s priorities in Bangladesh – including in prosperity, security, development, immigration, and consular issues – and be able to communicate these faithfully and accurately on the High Commission’s social media.

You will be an excellent communicator – skilled at tailoring your message to different audiences in digital platforms. You will be able to distil complicated concepts into simple language and convey your key messages succinctly. You will be able to communicate fluently in both English and Bengali and will be confident at providing near-simultaneous interpretation in both languages. You will produce high-quality written work in both English and Bengali, to short deadlines.

You will have excellent interpersonal skills. You will be able to build and maintain productive relationships with colleagues and stakeholders; you will have experience of managing and developing staff; and you will be willing to participate fully in the corporate life of the High Commission.

You will be agile and able to respond quickly to breaking news or changing priorities in a crisis, whilst maintaining focus on the team’s longer-term goals. You will be calm and able to maintain your composure under pressure. You will be dynamic and creative – encouraging the team to come up with new ideas and motivating your team to deliver a consistent level of high-quality work.

Resources managed (staff and expenditure) subject to change:
The Communication Section is currently being reviewed and restructured so management responsibilities are subject to change. The successful candidate will manage up to two Communication Officers on arrival, with the opportunity to assist with the ongoing restructure and recruitment.

Language requirements:
Language:  English and Bengali
Level of language required:  Fluent in reading, writing and speaking both languages.

Learning and development opportunities (and any specific training courses to be completed):

• The British High Commission provides a regular programme of training and development opportunities to all staff, including both formal and informal training and courses.
• Training for the successful candidate will be agreed depending on their existing skills and experience. There may be a requirement to attend training in the UK.
• The successful candidate will become a member of the UK’s Government Communication Service which provides ongoing support and professional development.

Working patterns:

• Flexible working hours and some days working from home are possible, in agreement with the position’s line manager.
• Given the nature of the role, there is an occasional requirement for some evening and weekend working, for which time off will be given in lieu. Where possible, this work is balanced and shared across the team.
• Requests for specific working patterns can be considered.

Essential on arrival:

• A degree in political sciences, communications, media, journalism, international relations, development studies, English; or equivalent professional experience.
• Minimum of four years’ experience developing and delivering integrated communication strategies, producing digital content, and managing social media and website in an international organisation.
• Good understanding of Bangladesh’s socio-economic and political issues.
• Good knowledge of Bangladesh’s traditional and social media landscapes, online and offline media trends, and visual communication.
• Proven track record of managing social media (Facebook, Twitter, Instagram, and LinkedIn) accounts of an international organisation.
• Ability to communicate fluently in written and spoken English and Bengali.
• Ability to accurately translate to and from English and Bengali.
• Strong proofreading and copy-editing ability.
• Proven track record of script writing and social media/web content.
• Graphic design and video production/editing skills and knowledge of Adobe Suite or similar; proven record of supervising audio-visual projects.
• Intermediate to advanced knowledge of photography and videography.
• Understanding of visual design principles and aesthetics.