The Communications and Public Diplomacy team is looking for an experienced media professional to lead our press engagement in the British Embassy in Brasilia. This is an exciting opportunity to work as His Majesty Ambassador’s press officer, supporting her press engagement on a number of priority topics, especially trade, climate, security, as well as expanding and solidifying her social media presence through soft power.

The successful candidate will work on an exciting, dynamic and fast-paced environment, being challenged to plan and deliver ambitious and creative communications strategies to protect, project and promote the UK in Brazil, aligned with the overall objectives of the British Mission in Brazil.

The ideal candidate has deep journalistic experience, with a special interest in politics and diplomacy, a great eye to spotting a good story, a solid network of contacts in the press across the country and a passion to using communications to advance our public diplomacy priorities. This position will be based at the Embassy in Brasilia and report to the Head of Communications and Public Diplomacy.

Roles and responsibilities:

• Provide high-level communications advice to the Ambassador and other senior officials (both proactive and reactive), including working on key messages, press lines, briefing and coaching them for interviews, speeches and external/internal presentations.
• Expand and nurture relationships with journalists and key influencers and looking for opportunities to promote UK’s agenda in Brazil, aligned with the overarching communications strategy.
• Lead HMA’s digital presence, producing creative content, proactively suggesting ways to use the channels to convey our priorities and increase our reach with Brazilian audiences
• Develop press releases, articles, thought leadership pieces, social media editorial, content creation such as video scripts, and internal communications when appropriate;
• Develop strategic communications plans (including press and digital engagement) and implement creative and effective ways to disseminate UK Government’s key messages to Brazilian audiences during ministerial/VIP visits to Brazil.
• Lead and support events to promote the UK in Brazil, going beyond the business as usual to attract relevant audiences, including thinking creatively on photo opportunities, digital, branding and other activities, in close liaison with teams.
• Accompany the Ambassador to official events, including trips in Brazil, interacting with local journalists and digital influencers
• Build relationships with communications teams from the Brazilian government, other nations aligned with UK values and organisations with shared agendas;
• Supervise one intern, delegating tasks, giving feedback and contributing to their professional development;
• Support the Head of Communications and Comms Team’s wider work, including organising events, press engagement and VIP visits when required;
• Participate actively in our corporate agenda, helping to build an inclusive and developmental culture within the team.

Resources managed :

One intern