Digital Marketing Executive
Greene King
Company Description
Customer experience is important to us at Greene King and no more so than through our digital touchpoints. Therefore, we are looking for a Digital Marketing Executive with a focus on Customer Experience (CX) to join our team to deliver a seamless marketing strategy through our digital channels whilst managing customer journeys through our digital landscape.
The Digital Marketing Executive (cx) is responsible for managing digital marketing activities in support of overall marketing strategy, with a focus on, Mobile App, Web (including bookings), and CRM automated emails to drive commercial success.
Working closely with the Digital Marketing Manager and a variety of teams to make sure the marketing campaign plans are delivered through our digital channels, as well as reporting on performance and understanding future development.
We are on an exciting transformation journey with our Mobile App and alongside the Digital Marketing Manager you will take ownership of marketing via the Mobile App platform. Ensuring that all marketing opportunities to influence within the platform are fully integrated. As well as working with the product owners on the vision and strategy for the Mobile App
Reporting on the channel metrics of the Mobile App to the Marketing Managers and wider business where necessary.
You will act as liaison between Greene King Pubs marketing team, cross-functional teams (primarily App, Bookings, Web, CRM and SEO) and key stakeholders to ensure brand consistency and alignment with marketing objectives.
This is an amazing opportunity for a keen Digital Marketing Executive with a mix of web, Mobile App and CRM experience, to join our team and elevate our growth through online channels. We are looking for someone who can make an impact as we look to further develop our marketing strategies through digital channels.
Join us at Greene King the country’s leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. We have something special, deeply rooted in our 220-year brewing and pub history, creating the business we are proudly known for today. Still today our 39,000 strong team are the guardians of what’s wholly British, the pub experience.
Hybrid role (Head office Burton. London may also be considered)
Additional Information
In reward for your hard work, you will receive…
You will receive a competitive salary, pension contribution as well as:
Job Description
The role will be varied and may change with the requirements of a fast moving and growing Managed business.
What you’ll bring…
#LI-SO1
Qualifications
Burton upon Trent, Staffordshire
Thu, 25 Jan 2024 06:43:52 GMT
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